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What is Substrata?

Substrata harnesses the power of artificial intelligence to deliver immediate social awareness for professionals engaged in business transactions. Its primary objective is to assist users in maneuvering through intricate interpersonal relationships in areas like sales, negotiations, and business development by identifying verbal and non-verbal signals. The platform aspires to unveil critical insights regarding elements such as workplace politics, organizational structures, perceptions, emotions, biases, attitudes, and power relations that can significantly influence the outcomes of deals. Substrata serves as an essential resource for various positions, including CEOs, founders, sales executives, account managers, and dealmakers involved in investment banking, corporate development, and mergers and acquisitions. By uncovering the subtleties of social interactions and relationships, this innovative technology aims to enhance professional skills in managing deals and interactions effectively. Ultimately, Substrata is committed to empowering users with the knowledge needed to navigate the complexities of the business landscape.

What is Marpipe?

Marpipe is a cutting-edge design platform aimed at collecting genuine creative data. Within a mere three minutes, users can create thousands of ad variations, launch them, and gain instant insights broken down by specific elements. While advertising holds the promise of being far-reaching, impactful, and persuasive, it has become increasingly burdened by technical jargon, political agendas, and unfounded assumptions over the past decade. Now is the moment to eliminate the complexity and return to core principles. Marpipe seeks to hold both design and media teams accountable by posing essential questions: Did my ads perform well, and if they did not, what were the reasons? This focus on simplicity and transparency is paramount. By utilizing its creative testing and design tools, Marpipe mitigates uncertainty, incorrect assumptions, and internal conflicts. By bridging the gap between designers and brand marketers, our platform provides essential analysis and insights that highlight which creative elements truly drive success. Rather than depending on AI and making unfounded assumptions, we empower you to present all available alternatives to your audience, allowing them to select what genuinely resonates with them, thereby enhancing the advertising experience. Furthermore, this approach not only fosters a more engaging connection with consumers but also equips brands with the knowledge they need to make strategic decisions that can significantly improve their market presence.

Media

Media

Integrations Supported

Adobe XD
Facebook Ads
Gmail
Google Workspace

Integrations Supported

Adobe XD
Facebook Ads
Gmail
Google Workspace

API Availability

Has API

API Availability

Has API

Pricing Information

$29/month/user
Free Trial Offered?
Free Version

Pricing Information

$1,950 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Substrata

Date Founded

2019

Company Location

Israel, USA

Company Website

www.substrata.me

Company Facts

Organization Name

Marpipe

Date Founded

2019

Company Location

United States

Company Website

www.marpipe.com

Categories and Features

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

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