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What is Sutra Tools?

Sutra Tools offers more than 25 innovative features that improve your experience with Google Sheets. This add-on makes everyday tasks more efficient by reducing the need for excessive mouse clicks, while also addressing complex issues that often arise in data management. Each feature is thoughtfully designed to streamline your data handling tasks. A typical requirement users face is the need to identify and visually differentiate duplicate values with a consistent color within the selected tab. This particular capability is tailored for use in the active selection of the current worksheet. When you choose the option "Values in Active Sheet," duplicate rows will be highlighted in yellow, and a dialog box will reveal the total number of highlighted duplicates, as shown in the accompanying screenshot. Consequently, Sutra Tools not only boosts productivity but also promotes greater clarity in managing your data sets, ensuring users can easily spot and rectify data redundancies. Overall, the combination of efficiency and clarity makes Sutra Tools an invaluable resource for anyone working with Google Sheets.

What is Hopted?

Hopted is a powerful data automation platform that transforms Google Sheets into a live business dashboard by connecting it directly with the tools your business relies on — including Amazon Seller Central, Shopify, and more. Built for operators, analysts, and business owners, Hopted simplifies how teams access, update, and act on their data — all from the comfort of a spreadsheet. Instead of exporting CSVs, formatting reports, and manually refreshing dashboards, Hopted pulls real-time data directly into Google Sheets. Track performance metrics, financial data, ad spend, inventory levels, and more — always up to date, always reliable. Whether you’re reporting on sales, analyzing profitability, or collaborating on growth initiatives, your team gets the full picture without version chaos or stale data. What sets Hopted apart is its 2-way sync capability. You can not only extract data from your apps into Sheets, but also push updates back — whether it’s adjusting listings in Amazon Seller Central or syncing changes to other tools in your stack. This turns your spreadsheet from a static report into an active control center. For Amazon sellers, this means syncing FBA, AWD, and Ads data directly into Sheets, calculating true profitability, managing inventory in real-time, and spotting operational inefficiencies fast. For agencies and consultants, it means scaling insights across multiple accounts with standardized workflows and fewer errors. Hopted is cloud-based, easy to implement, and designed to work for teams of all sizes. With customizable workflows, scheduled syncs, and full visibility into your data, Hopted helps you save time, reduce risk, and make smarter decisions faster — right where your team already works. Say goodbye to CSV chaos and manual workflows. With Hopted, your spreadsheets become a true source of operational clarity and control.

Media

Media

Integrations Supported

Google Sheets
Amazon
Amazon Seller Central
Facebook Ads
Google Ads
Google Chrome
Google Workspace
HubSpot CRM
HubSpot Customer Platform
LinkedIn Ads
Meta Ads
Mozilla Firefox
Salesforce

Integrations Supported

Google Sheets
Amazon
Amazon Seller Central
Facebook Ads
Google Ads
Google Chrome
Google Workspace
HubSpot CRM
HubSpot Customer Platform
LinkedIn Ads
Meta Ads
Mozilla Firefox
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$14.99 per year
Free Trial Offered?
Free Version

Pricing Information

$15/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sutra Analytics

Company Location

India

Company Website

sutraanalytics.com/sutra-tools/

Company Facts

Organization Name

Hopted

Date Founded

2023

Company Location

Latvia

Company Website

hopted.com/integrations/amazon-sp-api

Categories and Features

Spreadsheet

Analytics
Audit Trail
Calculators
Charting
Multi-User Collaboration
Templates

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Document Management

Access Controls
Archiving & Retention
Collaboration Tools
Compliance Tracking
Document Archiving
Document Assembly
Document Capture
Document Conversion
Document Delivery
Document Indexing
Document Retention
Electronic Signature
Email Management
File Recovery
File Type Conversion
Forms Management
Full Text Search
Offline Access
Optical Character Recognition
Print Management
Version Control

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Spreadsheet

Analytics
Audit Trail
Calculators
Charting
Multi-User Collaboration
Templates

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