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What is Altcraft?
The Altcraft Platform serves as an omnichannel Customer Data Platform (CDP) that can be deployed either as private cloud software or on-premises.
Opting for on-premise installation enables businesses to customize the software according to their specific requirements, while the cloud version provides tiered pricing based on customer profiles.
**FEATURES**
- Gather comprehensive customer profiles that include a complete history of interactions.
- Support for multiple resource subscriptions, which encompass location and device data, as well as integration with CRM and SQL systems.
- Deliver 360-degree analytics on customer profiles.
**Automate Marketing Workflows**
- Manage customer journeys effectively with tools for A/B/n testing.
- Personalize content for targeted campaigns.
- Utilize both static and dynamic segmentation for better audience targeting.
- Track web and messaging events and enable transactional messaging.
- Benefit from an intuitive email builder that makes creating emails easy and efficient.
**Engage Through Digital Channels**
- Communicate with customers through various messengers and SMS marketing.
- Utilize rich mobile notifications and web push messages.
- Leverage banners, social media, and other custom channels for promotion.
- Create and manage forms for data collection.
**Real-Time Analytics**
- Set pixel goals for tracking conversions.
- Conduct cohort analysis to understand customer behavior over time.
- Generate audience growth reports to measure engagement.
- Visualize interactive conversion funnels for a clearer understanding of user journeys.
- Compile summary reports to evaluate performance effectively.
With its comprehensive suite of tools and features, the Altcraft Platform equips businesses with everything they need to enhance customer relationships and optimize marketing efforts.
Integrations Supported
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Pricing Information
$300/mo
On-Premise has:
Unlimited number of platform users.
Unlimited number of communications.
Unlimited number of subscribers.
Send a request to get the price list on the Cloud or On-Premise.
Unlimited number of platform users.
Unlimited number of communications.
Unlimited number of subscribers.
Send a request to get the price list on the Cloud or On-Premise.
Free Trial Offered?
Supported Platforms
SaaS
Supported Platforms
SaaS
On-Prem
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Online Training
On-Site Training
Company Facts
Organization Name
Velti
Date Founded
2000
Company Location
Greece
Company Website
www.sympan.io
Company Facts
Organization Name
Altcraft Platform
Date Founded
2015
Company Location
Russia
Company Website
www.altcraft.com/en/
Categories and Features
Customer Engagement
Analytics
Churn Management
Communication Management
Feedback Collection
Gamification
Video Content
Customer Loyalty
CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Target Account Identification
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign
Customer Engagement
Analytics
Communication Management
Gamification
Customer Loyalty
Customer Activity Tracking
No-Card Loyalty System
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
Email Marketing
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Email Template Design
Not specified
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Website Visitor Tracking
Push Notifications
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications
SMS Marketing
Message Personalization
Reporting/Analytics