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What is Syntasa?

Syntasa has launched an innovative web application aimed at digital professionals, enabling teams to effortlessly merge first-party behavioral insights with organizational data. This self-service solution allows users to build and deploy customized models while functioning within a secure private cloud setting, facilitating interactions across various channels to enrich the digital experience. The intuitive interface provided by Syntasa simplifies the process for digital experts to leverage their data effectively and efficiently. Additionally, this platform fosters collaboration among team members, ensuring that everyone can contribute to data-driven decision-making.

What is Piano?

The Piano platform consists of four interrelated products that work together seamlessly. Analytics Piano Analytics functions as a robust suite for data collection and analysis. Although it competes with a range of all-encompassing marketing and behavioral analytics tools, it differentiates itself in compliance-heavy contexts by offering a variety of specialized features and unique datasets. Activation Piano Activation includes Composer, which is recognized as the leading experience rules engine worldwide, as well as VX, our dedicated platform for subscription-based commerce. Audience Our real-time customer data management system (CDP/DMP) enables sophisticated segmentation of both identified and anonymous users, facilitating the effortless export of customer segments to both Piano's tools and third-party systems. Amplifier Our suite of audience engagement tools covers management for organic and paid social media efforts, in addition to newsletters and push notifications. This set of solutions is specifically designed to elevate content that effectively channels traffic to owned and operated digital assets, ensuring sustained user engagement. Ultimately, the synergy of these four products fosters a holistic strategy for managing data and audiences, enhancing overall effectiveness and reach.

Media

Media

Integrations Supported

Adobe Marketo Engage
Adobe Target
Amazon Redshift
Athena
Databricks
Eloqua
Google Ads
Google Analytics
Google Cloud Managed Service for Apache Spark
LinkedIn
Matomo
Nielsen Marketing Cloud
Oracle Responsys
Pega CRM
Snowflake
Teradata VantageCloud
X (Twitter)

Integrations Supported

Accutics
Labrador CMS
Varify.io

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Syntasa

Company Location

United States

Company Website

www.syntasa.com

Company Facts

Organization Name

Piano

Date Founded

2011

Company Location

United States

Company Website

piano.io

Categories and Features

Personalization

Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Recommendation Engine
Website Personalization

Categories and Features

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