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What is Synter?

Synter is a cutting-edge platform that uses artificial intelligence to enhance advertising processes, connecting marketers and developers to their paid-media accounts through an intuitive web interface, APIs, and Model Context Protocol (MCP) tools. This innovative system supports thorough planning, development, implementation, and oversight of campaigns across various channels, offering insights into performance metrics, budget management, audience targeting workflows, creative production, and attribution capabilities. By allowing users to link ad accounts from search engines, social media, retail, and programmatic platforms, Synter enables the employment of its agents or compatible AI tools to analyze performance and make necessary campaign adjustments. Furthermore, it includes features like approval systems, spending limits, customized permissions, and comprehensive activity logs, which empower teams to scrutinize significant actions in detail. Tailored for growth-driven media-buying teams, agencies, and developers, Synter's functionalities are flexible, depending on the specific advertising networks connected and the selected subscription tier. Consequently, users can refine their advertising tactics more effectively and navigate the intricacies of the digital marketing realm with increased confidence and efficiency. This adaptability not only facilitates improved decision-making but also allows teams to stay ahead of the competition in a rapidly evolving landscape.

What is Shirofune?

Boost the effectiveness and results of your advertising efforts with algorithms that operate much like an experienced ad expert. Shirofune optimizes advertisements for the best lifetime value (LTV) by scrutinizing your complete historical customer purchase behavior and data, guaranteeing that conversion rates reach their highest potential. With Shirofune managing your campaigns, the hassle of monitoring your advertising budget is completely alleviated. The human-centric AI of Shirofune independently manages budget allocation and adjusts bids to ensure optimal outcomes. Furthermore, applying the proposed improvements can enhance performance even further. By simply defining budgets and setting maximum CPA/ROAS, this automation takes control of the campaign's progression. Detailed reports and analyses, articulated in natural language, significantly reduce the time and effort needed for reporting activities. By integrating information from your own CRM and databases, we offer insights into the actual LTV and conversions produced by each advertising channel, providing a clearer understanding of your marketing impact. This methodology not only streamlines decision-making but also paves the way for more strategic planning in upcoming campaigns, allowing for continuous improvement and adaptation in a dynamic market. Ultimately, Shirofune empowers you to focus on your core business while it enhances your advertising performance.

Media

Media

Integrations Supported

Google Ads
Amazon DSP
Attio
Google Search Ads 360
HubSpot CRM
LinkedIn Ads
Model Context Protocol (MCP)
Pinterest Ads
Pipedrive
Reddit Ads
Salesforce
TikTok Ads
X Ads (Twitter Ads)

Integrations Supported

Google Ads
Adobe Analytics
Amazon
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
TikTok

API Availability

Has API

API Availability

Pricing Information

$20/month
Free read-only access is available. Solo is $20/month or $200/year and includes claimable usage credits; Scale is $500/month or $5,000/year and includes claimable credits, five seats, and one workspace. Additional usage is metered; advertising media spend is billed by the ad platforms. Custom plans are sales-led.
Free Version

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Synter

Date Founded

2025

Company Location

United States

Company Website

synterai.com

Company Facts

Organization Name

Shirofune

Date Founded

2014

Company Location

United States

Company Website

shirofune.us

Categories and Features

Ad Management

Not specified

AI Advertising

Not specified

Categories and Features

Ad Management

Not specified

Advertising

Not specified

AI Advertising

Not specified

Display Advertising

Not specified

Mobile Advertising

Not specified

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