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What is TRACK CRM?

TRACK’s Hotel CRM serves as an all-encompassing enterprise solution that integrates all guest information into a centralized, easily accessible platform, thereby improving direct bookings and boosting guest retention through timely interactions during their journey. Historically, hoteliers have faced challenges with a disjointed assortment of systems, complicating effective marketing and communication efforts. The TRACK Hotel CRM empowers hotel operators and marketing departments to combine diverse software into a cohesive platform that offers Omni-Channel marketing strategies and guest communication tools, guaranteeing that all data is interconnected under a single subscription and API. This system facilitates the customization of pre-stay messages, significantly enhancing the overall guest experience. In addition, it automates the dispatch of confirmation emails and text messages right after reservations are secured, which streamlines operations and increases guest satisfaction. By utilizing TRACK's Hotel CRM, hotels can not only simplify guest engagement processes but also tailor interactions to meet unique individual preferences, creating a more personalized experience for each visitor. This innovative approach ensures that hotels remain competitive in an ever-evolving market.

What is Ireckonu?

Ireckonu enhances the connections you make with your guests, guaranteeing that every engagement is seamless and memorable, from the initial moments before check-in to the time after they have checked out. This is why our intricately designed interconnected ecosystem is set up to manage your operations and systems while empowering your staff, allowing you to customize experiences that align with the unique preferences of each guest in every room. With tools that include guest profiling, analytics, and immediate support for hotel personnel, our ecosystem centers around the CORE, providing truly distinctive experiences tailored for your guests. The CORE middleware achieves a smooth integration of your systems as you embrace new technologies, fostering an environment that collaborates efficiently to not only meet but surpass your guests' expectations. By gaining profound insights into what motivates your guests, you can ensure they choose to return for future stays. Furthermore, our strong integration with Auth0 has enabled us to separate identity management from a guest’s profile, which allows hoteliers to incorporate single sign-on (SSO) and multi-factor authentication, thereby enhancing security while simplifying access for guests. Consequently, this leads to significant improvements in both the guest experience and operational productivity, making the overall hospitality process much more effective and enjoyable for everyone involved. Ultimately, we strive to create an environment where both guests and staff can thrive, ensuring that every stay is memorable.

Media

Media

Integrations Supported

Integrations Supported

Auth0
Blotout
FreedomPay
Google
Meltano
Mews
Oracle Hospitality Reporting and Analytics
Salesforce
Shift4
Wiacom

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

TRACK Hospitality Software

Date Founded

2009

Company Location

United States

Company Website

www.trackhs.com

Company Facts

Organization Name

Ireckonu

Date Founded

2015

Company Location

Netherlands

Company Website

ireckonu.com

Categories and Features

CRM

Internal Chat Integration
Lead Scoring
Mobile Access
Segmentation

Hotel CRM

Not specified

Categories and Features

Guest Messaging

Not specified

Hotel CRM

Not specified

Hotel Management

Not specified

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