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What is TRAKKER?

TRAKKER presents an all-encompassing solution for tracking visitors in real-time, generating leads, and analyzing data tailored for trade shows, bypassing the need for mobile apps, QR codes, or cameras. Created with the needs of both event organizers and exhibitors in mind, TRAKKER offers precise indoor visitor tracking, immediate data on engagement, and lead profiles that seamlessly integrate with CRM systems—all while ensuring automation, compliance with privacy laws, and accessibility for all participants. The evolution of online cookies is now influencing in-person events, marking the dawn of a new age of authentic insights that exceed mere conjecture. Envision your event operating like an interactive analytics hub: you'll acquire critical insights into booth attendance, visitor duration, effective elements, and areas where value might have been lost, equipping you with the knowledge needed for better decision-making in future events. By harnessing this cutting-edge technology, exhibitors can greatly improve their engagement tactics and, in turn, achieve superior outcomes. This innovative approach not only enhances the overall experience but also fosters deeper connections between exhibitors and attendees.

What is BoothCRM?

BoothCRM is an all-encompassing solution designed for the capture and management of event leads, specifically engineered for exhibitors and sales professionals. This platform allows teams to effortlessly collect visitor details through features like business card scanning and optical character recognition (OCR), evaluate leads in real-time, record and transcribe conversations, generate AI-driven summaries, and perform sentiment analysis, all while sharing digital V-Cards. Moreover, BoothCRM supports multilingual communication in more than 22 languages and includes offline functionalities to ensure that lead information is captured even in areas with limited connectivity. Teams can effectively sort leads into categories such as Hot, Warm, or Cold, utilize custom tags, jot down notes, and harness insights from conversations to improve follow-up communications via email and WhatsApp. Available on both web browsers and mobile applications for Android and iOS, BoothCRM equips exhibition teams with the tools they need to successfully capture, organize, and engage with leads, making it easier to transition from booth interactions to post-event follow-up strategies. In addition, this innovative tool significantly improves the overall lead management process for organizations participating in events, ensuring no valuable connection is overlooked.

Media

No images available

Media

No images available

Integrations Supported

Integrations Supported

WhatsApp

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Not specified

Customer Service / Support

Standard Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

TRAKKER

Date Founded

2025

Company Location

Germany

Company Website

trakker.tech/

Company Facts

Organization Name

BoothCRM

Date Founded

2026

Company Location

India

Company Website

boothcrm.net

Categories and Features

Event Marketing

Not specified

Categories and Features

Lead Capture

Not specified

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