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What is TRAKKER?

TRAKKER presents an all-encompassing solution for tracking visitors in real-time, generating leads, and analyzing data tailored for trade shows, bypassing the need for mobile apps, QR codes, or cameras. Created with the needs of both event organizers and exhibitors in mind, TRAKKER offers precise indoor visitor tracking, immediate data on engagement, and lead profiles that seamlessly integrate with CRM systems—all while ensuring automation, compliance with privacy laws, and accessibility for all participants. The evolution of online cookies is now influencing in-person events, marking the dawn of a new age of authentic insights that exceed mere conjecture. Envision your event operating like an interactive analytics hub: you'll acquire critical insights into booth attendance, visitor duration, effective elements, and areas where value might have been lost, equipping you with the knowledge needed for better decision-making in future events. By harnessing this cutting-edge technology, exhibitors can greatly improve their engagement tactics and, in turn, achieve superior outcomes. This innovative approach not only enhances the overall experience but also fosters deeper connections between exhibitors and attendees.

What is NetWhere?

Accurately counting large crowds poses considerable difficulties. JSpectrum NetWhere™ effectively tackles this challenge by leveraging mobile network signals in real-time, allowing operators to generate anonymous and extremely accurate counts in bustling areas. Moreover, NetWhere™ has the capability to collect live demographic data about attendees, which includes determining the number of international visitors and those coming from different regions. As network-based real-time mass location tracking becomes more prevalent, the volume of location data available can be overwhelming. Nonetheless, the significance of this data diminishes quickly; its value starts to wane the moment it is recorded. The period during which this information remains useful can be alarmingly short, sometimes lasting only hours, minutes, or even seconds. As a result, much of the collected data is often left untapped. To maximize the potential of this information and extract meaningful insights, it frequently requires complex evaluations, complicating the pursuit of timely data analysis and sometimes making it entirely unfeasible. Thus, the ongoing challenge lies not only in the collection of data but also in ensuring that it is processed in a manner that is relevant within its brief window of applicability. Effective strategies must be developed to enhance the utility of this time-sensitive information.

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Integrations Supported

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Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Not specified

Training Options

Not specified

Training Options

Not specified

Company Facts

Organization Name

TRAKKER

Date Founded

2025

Company Location

Germany

Company Website

trakker.tech/

Company Facts

Organization Name

JSpectrum Software

Company Location

Hong Kong

Company Website

www.jspectrum.com

Categories and Features

Event Marketing

Not specified

Categories and Features

Event Marketing

Location-Based Marketing

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