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What is Tappx?

Tappx functions as an all-encompassing platform for programmatic advertising and monetization, aimed at empowering app developers, mobile publishers, advertisers, and demand partners to optimize and elevate their digital revenue opportunities. By unifying user acquisition, the monetization of ad inventory, and performance advertising solutions, Tappx cultivates a seamless ecosystem that promotes growth. Its proprietary real-time bidding system and advanced programmatic technology create connections between app, web, and OTT/CTV inventory and a variety of global demand sources, conducting fair auctions to enhance yield and CPMs effectively. Additionally, the platform offers comprehensive dashboards that provide users with oversight of ad units and geographical segments. Tappx is adaptable, facilitating monetization strategies across diverse environments such as mobile in-app, mobile web, desktop web, and connected TV, enabling publishers to effortlessly integrate its SDK while tracking performance metrics for ongoing enhancement. Beyond its monetization capabilities, Tappx also extends scalable paid user acquisition services that deliver high-quality direct traffic, along with programmatic advertising solutions that cater to both brand and performance marketing needs, establishing it as a formidable option for those pursuing holistic digital growth. Furthermore, Tappx's innovative approach allows for the continuous evolution of advertising strategies, ensuring that users remain competitive in a rapidly changing market landscape.

What is AVOW?

AVOW is a notable international firm dedicated to expanding app growth, especially within the mobile OEM advertising sector. Founded with the vision of revolutionizing the mobile advertising industry, AVOW has rapidly established itself as a key contender, working alongside more than 100 advertisers. By forging robust partnerships with top mobile OEMs and launching its groundbreaking technology, AVOW Intelligence, the company provides clients with access to an impressive 1.5 billion daily active users, achieving over 10 million downloads monthly. This blend of strategic collaborations and innovative technology not only enhances AVOW's offerings but also solidifies its leading position in mobile advertising solutions. Additionally, the firm is committed to continuously evolving its services to meet the dynamic needs of the market.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tappx

Company Location

Spain

Company Website

www.tappx.com

Company Facts

Organization Name

AVOW

Date Founded

2018

Company Location

Germany

Company Website

avow.tech/

Categories and Features

App Monetization

Not specified

Categories and Features

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

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