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What is Taptica?

Taptica functions as a publicly traded global mobile advertising platform aimed at helping top brands connect with their most valuable consumers via a diverse array of traffic sources. By leveraging proprietary technology combined with the capabilities of big data and advanced machine learning, Taptica enables extensive media targeting on a significant scale. This platform creates a seamless environment for brands to engage in meaningful interactions with mobile audiences, ensuring precise outreach to relevant demographic groups. Our offerings include sophisticated targeting options and reengagement tools that span the mobile ecosystem. Furthermore, we feature an innovative programmatic solution, Tremor Video, which focuses on enhancing storytelling through engaging video content. Taptica is committed to optimizing revenue streams for publishers across all digital channels by utilizing a powerful tech stack that incorporates dynamic supply segmentation and rigorous quality assurance algorithms. Through these advancements, we empower our clients to effectively draw in and retain their desired audiences on a large scale, ultimately fostering long-lasting relationships between brands and consumers. This comprehensive approach ensures that our clients can navigate the complexities of mobile advertising with confidence and success.

What is Choozle?

Take command of your digital advertising strategy by leveraging our all-encompassing platform to execute programmatic ad campaigns of any scale. Discover the optimal targeting tactics designed specifically for your campaign goals, ensuring maximum impact. Enjoy a seamless campaign setup process complemented by dedicated support tailored to your needs. Effortlessly manage and enhance a variety of advertisers and programmatic initiatives, no matter what your objectives may be. With our intuitive and feature-rich software, along with comprehensive customer onboarding, you can effectively strategize and roll out your campaigns. Launch highly-targeted initiatives with custom audiences built from both first and third-party data sources. You can also concentrate on particular geographic locations or adjust your strategy based on the content and categories of websites. Our platform is equipped with cutting-edge tools that allow you to seamlessly integrate first and third-party data, crafting custom audiences that include your most engaged customers to optimize outcomes. By utilizing our advanced solutions, you can simplify your advertising workflow and markedly enhance the effectiveness of your campaigns, ultimately driving better results for your business. Embrace the future of digital advertising with confidence and precision.

Media

Media

Integrations Supported

Kochava

Integrations Supported

Bionic for Agencies

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$99 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Taptica

Date Founded

2011

Company Location

United States

Company Website

www.taptica.com

Company Facts

Organization Name

Choozle

Date Founded

2012

Company Location

United States

Company Website

choozle.com

Categories and Features

Display Advertising

Not specified

Mobile Advertising

Not specified

Video Advertising

Not specified

Categories and Features

Advertising Agency

Not specified

Audience Intelligence

Not specified

Campaign Management

Channel Management
Multi-Campaign

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

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