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What is TargetEZ?

TargetEZ software harnesses concealed interests and behaviors to provide advanced preconfigured templates tailored for specific audiences and lookalikes. By using TargetEZ, users gain access to a comprehensive range of hidden interests, demographics, and behaviors that are pertinent to any niche or market, particularly for advertising on Facebook and Instagram. This tool allows you to exceed the usual limit of 25 results, revealing valuable insights that can significantly improve your targeting strategy. Moreover, the inclusion of validation links lets you evaluate the appropriateness of the proposed audiences for your business objectives. You can effectively organize your projects by saving searches and crafting detailed buyer personas that reflect your target market accurately. In addition, seamless integration with your Facebookâ„¢ ad account enables a smooth transition of your searches into ad sets, facilitating a more streamlined advertising experience. This all-encompassing strategy not only amplifies your targeting effectiveness but also simplifies the overall workflow associated with managing advertising campaigns, ultimately leading to more successful outcomes. By optimizing your approach, you position yourself to fully leverage the potential of digital advertising on social media platforms.

What is Influ2?

Influ2 is a contact-level ABM platform built around a simple reality traditional account-based marketing tools ignore: people make decisions, not accounts. Legacy ABM software stops at the account level and nameless personas, leaving go-to-market teams guessing who is actually interested. Influ2 removes that blind spot by enabling teams to target, engage, and measure impact at the contact level across the entire buying journey. With Influ2’s contact-level advertising, teams define who to reach using sales activity, pipeline stages, and CRM data to align with sales priorities. Deliver ads to specific decision-makers across LinkedIn, Facebook, Instagram, Google, Bing, Amazon, and more, and know exactly who saw or engaged with each message. Every impression and click is tied to a named person, without relying on cookies, IP targeting, or form fills, and in compliance with CCPA and GDPR. Influ2 also brings contact-level intent into the mix. Marketing and Sales can see which buyers are researching relevant topics through search behavior, content consumption, social activity, and ad engagement. These signals are shown with context and can be pushed directly into sales workflows so reps know who to prioritize and what to say. In addition to targeting and intent, Influ2 enables contact-level buyer journeys. Marketing controls which ads are shown based on each person’s engagement and sales stage, so buying group members see content that reflects where they are in the decision process. Instead of vague attribution models, Influ2 reporting shows how contact-level engagements influence pipeline, sales conversion rates, and closed revenue, helping Marketing and Sales stay aligned. Enterprises and mid-market companies worldwide use Influ2 to bring ABM to the contact level across pipeline generation, acceleration, retention, and expansion. Influ2 is built for how B2B buying actually happens.

Media

Media

Integrations Supported

Facebook
Facebook Ads
Instagram Ads
Meta Ads
Microsoft Excel

Integrations Supported

Adobe Marketo Engage
HubSpot CRM
HubSpot Customer Platform
Outreach
Pipedrive
Salesforce
Salesforce Marketing Cloud Account Engagement
Tapistro
Zoho CRM

API Availability

API Availability

Pricing Information

$14.97 per month

Pricing Information

Our pricing is based on the number of people targeted by a client.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

TargetEZ

Company Website

targetez.co

Company Facts

Organization Name

Influ2

Date Founded

2017

Company Location

United States

Company Website

www.influ2.com

Categories and Features

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Ad Management

Not specified

Advertising

Not specified

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Prospecting Tools
Visitor Identification

Lead Nurturing

Campaign Management
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization

Marketing

Not specified

Personalization

Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Social Media Marketing

Analytics
Contact Management
Customer Targeting
Multi-Account Management

Video Advertising

Not specified

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