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What is Tatari?

Tatari is an innovative cloud-based platform tailored for brands, agencies, and publishers, enabling the planning, purchasing, and assessment of advertising campaigns across various channels including streaming, linear TV, and online video through a cohesive interface. Promoted as “The Only Convergent TV Ad Platform,” it allows users to handle TV advertising much like digital ads, featuring seamless campaign planning, execution, and measurement backed by robust data analytics. The platform delivers real-time insights into performance while providing precise attribution to business outcomes, extending its utility beyond just basic ratings. By automating the media-buying processes and logistics, it simplifies workflows for its users significantly. Agencies can take advantage of a self-service option that empowers them to offer TV advertising solutions to their clients, even if they previously lacked the necessary resources. Furthermore, Tatari includes tag-and-pixel tools that can be easily integrated with various websites, including those built on Shopify, to track conversion events from TV campaigns, thereby enhancing first-party data connectivity and improving performance attribution. In essence, Tatari's extensive features are designed to transform the advertising landscape in a convergent era, enabling more strategic and effective campaign management. This comprehensive approach positions Tatari as a leader in the evolution of advertising technology.

What is CMGalaxy?

CMGalaxy acts as a digital aide for Chief Marketing Officers, allowing advertisers to unify all their campaigns into a comprehensive, AI-enhanced dashboard. Utilizing artificial intelligence and machine learning, CMGalaxy delivers critical insights and transparency by merging campaigns from diverse platforms like Google Ads, Facebook, Instagram, Amazon Ads, YouTube, LinkedIn, and Twitter DV360, among others. The platform's automation capabilities support a multi-channel approach within a brand's advertising efforts, promoting the creation of first-party data that can be tracked through the entire marketing funnel to improve return on ad spend (ROAS). With CMGalaxy, brands can substantially enhance their decision-making with strategies grounded in data. By harnessing this innovative tool, companies can not only optimize their marketing efforts but also foster sustainable growth for their brands. Consider scheduling a demo with CMGalaxy to see firsthand how it can transform your advertising approach and drive success.

Media

Media

No images available

Integrations Supported

Shopify

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Not specified

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

Tatari

Date Founded

2016

Company Location

United States

Company Website

www.tatari.tv/

Company Facts

Organization Name

Cyber Media Research & Services Limited (CMRSL)

Date Founded

1996

Company Location

India

Company Website

www.cmrsl.net

Categories and Features

Advertising

Not specified

Media Buying

Not specified

Categories and Features

Advertising

Not specified

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