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What is Informa TechTarget Priority Engine?

Priority Engineâ„¢ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.

What is Aptivio?

Aptivio's Buyer Intent AI platform represents the next generation of sales innovation. By harnessing the power of artificial intelligence, we transform traditional, ineffective sales pipeline development techniques into more effective strategies through opportunity identification, tailored customer interactions, cohesive sales and marketing efforts, and immediate actionable insights that are available at each phase of the buyer's journey, ultimately leading to improved revenue results. This revolutionary approach not only streamlines processes but also empowers sales teams to engage with potential buyers more effectively.

Media

Media

Integrations Supported

Adobe Marketo Engage
Eloqua
HubSpot CRM
HubSpot Customer Platform
Salesforce
HubSpot Sales Hub
Octane11
Salesforce Marketing Cloud Account Engagement

Integrations Supported

Adobe Marketo Engage
Eloqua
HubSpot CRM
HubSpot Customer Platform
Salesforce
Celonis
Dataddo
Google Chrome
Google Cloud Platform
LinkedIn
LinkedIn Sales Navigator
Mailchimp
Microsoft 365
Oracle Cloud CX
SAP Cloud Platform
SAP Sales Cloud
Zendesk

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$50 per month
Team: $2,500/month platform fee + $50/user per month
Enterprise: $3,500/month platform fee + $75/user per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Chromebook

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Informa TechTarget

Date Founded

1999

Company Location

United States

Company Website

www.techtarget.com/products/priority-engine/

Company Facts

Organization Name

Aptivio

Date Founded

2018

Company Location

United States

Company Website

aptiv.io/product/overview

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

B2B Data

Not specified

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Data Enrichment

Not specified

Demand Generation

Not specified

Inside Sales

Dashboard
Data Management
Lead Distribution
Performance Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Process Mining

Not specified

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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