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What is Informa TechTarget Priority Engine?

Priority Engineâ„¢ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.

What is Mattermark?

Discover and monitor the fastest-growing companies and investors across the globe effortlessly. Elevate your leads and accounts by utilizing extensive company data provided by Mattermark, which includes more than 80 attributes for each organization, encompassing aspects such as location, industry, revenue, employee count, funding, and workforce expansion. Identify the right contacts by assessing their job titles, responsibilities, and seniority levels. Refine your outreach methods by tracking changes in team size, web traffic, media exposure, and various other metrics. Our sophisticated tools leverage machine learning, web crawlers, primary data sources, and natural language processing to extract insights from millions of news articles and websites each day. A dedicated team of in-house analysts rigorously verifies this information daily, allowing you to make informed business choices. Gain access to a vast database of global business intelligence that can be easily filtered and sorted. Mattermark simplifies the identification of the most advantageous deals. Explore detailed profiles of companies and investors to gain deep insights into their growth patterns and operational dynamics over time, fundamentally changing the way you approach business by ensuring you have reliable information at your fingertips. This methodology not only bolsters decision-making but also cultivates a culture of strategic planning based on solid data, ultimately driving better outcomes for your organization. By relying on such comprehensive insights, you can position your business for sustained success.

Media

Media

Integrations Supported

Salesforce
Abacum
Adobe Marketo Engage
Causal
Eloqua
Google Chrome
Google Sheets
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Lyftrondata
Microsoft Excel
Octane11
Salesforce Marketing Cloud Account Engagement
Stackby
Unified.to
interviewing.io

Integrations Supported

Salesforce
Abacum
Adobe Marketo Engage
Causal
Eloqua
Google Chrome
Google Sheets
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Lyftrondata
Microsoft Excel
Octane11
Salesforce Marketing Cloud Account Engagement
Stackby
Unified.to
interviewing.io

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$49 per user per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Informa TechTarget

Date Founded

1999

Company Location

United States

Company Website

www.techtarget.com/products/priority-engine/

Company Facts

Organization Name

Mattermark

Date Founded

2012

Company Location

United States

Company Website

mattermark.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Inside Sales

Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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