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What is The Hotels Network?

The Hotels Network offers a powerful growth platform tailored for hotel brands, focused on boosting direct bookings by optimizing the visitor experience from the initial engagement to final conversion through advanced personalization, benchmarking, and analytics. This innovative platform empowers hotels to attract, engage, and convert online visitors effectively by employing a variety of tools such as behavioral targeting, dynamic price-comparison features, review-summary overlays, and exit-intent prompts, all of which require little to no IT support for implementation. With a sophisticated personalization engine, the platform utilizes predictive algorithms to tailor messages, offers, and content to specific visitor segments and behaviors, leading to enhanced conversion rates and improved average daily rates. The inclusion of the “BenchDirect” feature provides real-time, interactive benchmarking data and analytics on direct-channel performance, allowing hotels to evaluate their competitive position accurately. Furthermore, by leveraging these cutting-edge tools, hotels are able to gain deeper insights into their market standing and optimize their growth strategies effectively, ensuring they remain agile in a competitive landscape. Ultimately, this comprehensive approach not only enhances the customer experience but also drives long-term success for hotel brands.

What is Freshmarketer?

Elevate your communication approach by utilizing powerful marketing automation tools that empower you to send customized messages at the most critical times, resulting in a remarkable tenfold boost in lead conversion rates with Freshmarketer. Not only can you convert a larger number of site visitors into valuable leads, but you can also enhance your website's conversion rate by more than 40%. Foster engagement with your audience by drawing in visitors, sparking meaningful conversations, gathering behavioral insights, and turning your site into a dynamic lead generation hub. Experiment with different methods to improve visitor experiences, ensuring your site is optimized for superior conversion results. Leverage chatbots to engage with incoming visitors and seamlessly transform them into leads. By understanding customer intent, you can create compelling marketing campaigns that yield impressive outcomes. Develop a well-rounded view of each customer by tracking their interactions and categorizing them according to their unique interests. Identify leads with high potential while gaining a deeper understanding of their level of engagement and activities, which can greatly enhance your overall marketing initiatives. Through the application of these strategies, you can guarantee that your marketing efforts are not only personalized and data-driven but also strategically aligned for greater success in the competitive landscape. Furthermore, continuous analysis and adaptation will ensure that you stay ahead of market trends and customer preferences.

Media

Media

Integrations Supported

Freshsales

Integrations Supported

Freshsales

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

The Hotels Network

Date Founded

2015

Company Location

Spain

Company Website

thehotelsnetwork.com

Company Facts

Organization Name

Freshworks

Date Founded

2010

Company Location

India

Company Website

www.freshworks.com/crm/marketing/

Categories and Features

Categories and Features

Conversational Marketing

Appointment Scheduling
Audience Segmentation
Chatbot
Email Automation
Group Messaging
Human Handover
Lead Distribution
Lead Qualification
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Video Chat

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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