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What is The Trade Desk?

Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry.

What is Criteo Commerce Growth?

Criteo Commerce Growth is a cutting-edge performance marketing solution that utilizes artificial intelligence to help brands and agencies identify new customers, engage with high-intent buyers, and boost revenue across a variety of platforms, such as web, social media, video, and connected TV. By harnessing the most comprehensive commerce dataset available, it predicts future shopping behaviors and continually improves every aspect of the shopping journey—from precisely targeting audiences and implementing predictive bidding techniques to delivering tailored product suggestions and dynamically enhancing creative assets. This platform streamlines activation across diverse channels, offers valuable commerce insights, and guarantees clear measurement, thus enabling marketers to maximize their advertising investments, broaden their reach, and attain exceptional outcomes, all through a single cohesive interface. Consequently, this groundbreaking tool significantly elevates the marketing strategies of companies, making it indispensable for thriving in the modern competitive market landscape. In doing so, Criteo Commerce Growth not only drives immediate results but also fosters long-term customer relationships, ensuring that brands remain relevant and successful.

Media

Media

Integrations Supported

Integral Ad Science
Tealium Customer Data Hub
Advangelists
Airtory
Campaign Manager+
Criteo Commerce Grid
Eyeota
Factori
Kochava
LumenAd
Lytics
Meiro
Octane11
Placements.io
Retargetly
Sharethrough
Telaria
Trackonomics

Integrations Supported

Integral Ad Science
Tealium Customer Data Hub
Amperity
Eulerian

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Criteo Commerce Growth operates on a Cost-per-click (CPC) and Cost-per-mille (CPM) model.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Webinars

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

The Trade Desk

Date Founded

2009

Company Location

United States

Company Website

thetradedesk.com

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France

Company Website

www.criteo.com/platform/commerce-growth/

Categories and Features

Advertising Agency

Not specified

Campaign Management

Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

Categories and Features

Display Advertising

Not specified

Performance Marketing

Not specified

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