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What is Totango?

Totango is an enterprise-ready customer success platform designed to support every stage of the customer journey while enabling teams to scale with confidence. It provides a unified environment that blends customer health insights, structured workflows, and automated engagement so organizations can deliver measurable outcomes at scale. With the ability to support multi-product portfolios, layered account hierarchies, and sophisticated operational models, Totango is built for businesses that continuously evolve. Real-time customer context helps teams identify risks early, uncover expansion opportunities, and drive actions that meaningfully improve retention. SuccessBLOCs—Totango’s modular playbooks—allow teams to adopt proven strategies instantly while customizing them to their unique needs. Automated workflows and digital programs help CS teams manage thousands of customers while maintaining a personalized experience. Engagement campaigns ensure customers receive timely, relevant communications that support onboarding, adoption, and renewal. Executives and operations teams benefit from clear reporting across revenue metrics, team performance, and customer behavior trends. Totango’s commitment to security, including SOC 2 compliance and advanced access controls, gives enterprises confidence in their data protection. Altogether, Totango empowers organizations to reduce churn, grow revenue, and deliver sustained customer value at scale.

What is Cust AI?

Cust is a groundbreaking platform designed to harness artificial intelligence, greatly enhancing the efficiency and effectiveness of Customer Success Managers (CSMs) by simplifying various tasks and enabling customized interactions with clients. Leveraging AI agents, the platform performs customer research, recommends the best next actions, executes those steps effortlessly, extracts insights from discussions, updates contact information, and automates data entry tasks. This innovative approach empowers CSMs to provide personalized experiences to a wider array of clients, including smaller accounts that often receive less attention. In contrast to traditional email automation methods that typically yield poor engagement—where generic bulk emails see response rates below 1% and struggle to manage replies—Cust promotes tailored, direct conversations that achieve impressive response rates of around 30% while seamlessly managing incoming replies. By effectively connecting clients with CSMs, Cust not only enhances customer interactions but also fosters deeper, more meaningful relationships that can drive long-term loyalty and satisfaction. This transformative capability positions Cust as a vital tool for businesses looking to elevate their customer success strategies.

Media

Media

Integrations Supported

HubSpot CRM
Salesforce
Segment
APIANT
Adobe Marketo Engage
Amazon Redshift
Constant Contact Lead Gen & CRM
Desktop.com
Dropbox
GTM Buddy
HubSpot Customer Platform
Intercom
Microsoft Teams
Pipedrive
Retently
SAP Sales Cloud
SQL Server
Salesforce Agentforce Service
Stackreaction
Wufoo

Integrations Supported

HubSpot CRM
Salesforce
Segment
APIANT
Adobe Marketo Engage
Amazon Redshift
Constant Contact Lead Gen & CRM
Desktop.com
Dropbox
GTM Buddy
HubSpot Customer Platform
Intercom
Microsoft Teams
Pipedrive
Retently
SAP Sales Cloud
SQL Server
Salesforce Agentforce Service
Stackreaction
Wufoo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$400 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Totango

Date Founded

2010

Company Location

United States

Company Website

www.totango.com

Company Facts

Organization Name

Cust AI

Date Founded

2023

Company Location

United States

Company Website

cust.co

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Product Analytics

Attribution
Automatic Data Capture
Churn Reporting
Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Data History Retention
Data Labeling
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

Categories and Features

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

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