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What is Touchpoints?

We assist companies in boosting their customers' average spending by an impressive 300%. Studies indicate that returning customers typically spend 30% more than those who make only one purchase. When you suggest pricier items, memberships, or services, your recommendations are deemed more credible compared to a one-time buyer’s perspective. Most franchises remain unaware of the sentiments held by the majority of their customers due to the 20% rule, where only about 20% of customers tend to leave reviews on online platforms. This prompted us to investigate the reasons behind this low engagement. Our findings revealed that customers are often hesitant to publicly share their experiences with your business. It’s not a matter of personal preference; rather, it highlights the need for a more personalized approach. Interestingly, nearly 80% of customers are willing to provide feedback if prompted. The reason? It feels personal, emphasizing the importance of relationships. Our innovative platform captures the thoughts of this 80%, offering insights into how your business is perceived by its customer base, allowing for meaningful connections and improvements. This not only enhances customer relations but also drives overall business growth.

What is BrandBastion?

BrandBastion plays a crucial role in enhancing listening and responsiveness across social media channels, with the goal of boosting both sales and brand reputation by enabling you to understand your audience's preferences and react suitably during pivotal moments. The platform proficiently filters detrimental comments—including spam, discriminatory language, and attacks on your brand—according to your customized moderation settings. Furthermore, it provides notifications for pressing issues, such as sudden increases in negative sentiment or unexpected events that necessitate prompt attention. By analyzing social media engagement, BrandBastion allows you to assess the effectiveness of your advertisements and organic content, uncovering harmful remarks, threats, and rival promotions that could influence your brand's image. It also seeks out engagement opportunities by addressing customer questions, complaints, and feedback, while drawing attention to urgent matters like technical difficulties and negative perceptions that could harm your brand's reputation. Ultimately, BrandBastion arms you with critical insights and optimization recommendations, ensuring your social media strategies are not only resilient but also positioned for long-term success. With its comprehensive tools, you can confidently navigate the complexities of social media interactions and enhance your overall brand communication.

Media

Media

Integrations Supported

360MatchPro
Dataddo
Facebook
Facebook Messenger
Instagram
X (Twitter)
YouTube

Integrations Supported

360MatchPro
Dataddo
Facebook
Facebook Messenger
Instagram
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

$195 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Touchpoints Technology

Company Website

touchpointstechnology.com

Company Facts

Organization Name

BrandBastion

Date Founded

2013

Company Location

Finland

Company Website

www.brandbastion.com

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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