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What is Touchpoints?

We assist companies in boosting their customers' average spending by an impressive 300%. Studies indicate that returning customers typically spend 30% more than those who make only one purchase. When you suggest pricier items, memberships, or services, your recommendations are deemed more credible compared to a one-time buyer’s perspective. Most franchises remain unaware of the sentiments held by the majority of their customers due to the 20% rule, where only about 20% of customers tend to leave reviews on online platforms. This prompted us to investigate the reasons behind this low engagement. Our findings revealed that customers are often hesitant to publicly share their experiences with your business. It’s not a matter of personal preference; rather, it highlights the need for a more personalized approach. Interestingly, nearly 80% of customers are willing to provide feedback if prompted. The reason? It feels personal, emphasizing the importance of relationships. Our innovative platform captures the thoughts of this 80%, offering insights into how your business is perceived by its customer base, allowing for meaningful connections and improvements. This not only enhances customer relations but also drives overall business growth.

What is LoyaltyTrac?

Leading automotive brands such as GM, Ford, and Nissan have acknowledged the considerable advantages of developing a national loyalty program tailored to their specific offerings. This strategy is based on the premise that nurturing enduring connections with customers can result in repeated vehicle purchases as time goes on. Although these original equipment manufacturer (OEM) loyalty initiatives are successful at building brand loyalty, they frequently do not extend their effectiveness to local dealerships. In addition, while captive financing solutions provide easier access to new vehicles for customers, the implementation of a dedicated service department could significantly improve customer retention rates. Adopting a captive service strategy stands out as one of the most profitable tactics in today’s automotive retail landscape. By integrating customers into a membership program linked to your service department, you can guarantee a steady stream of business. This type of membership encourages clients to depend on your services and solidifies your dealership as their go-to option for future car purchases and regular maintenance. Therefore, it is essential to create an engaging and streamlined customer experience to ensure sustained success in the competitive automotive industry. Moreover, cultivating such loyalty not only benefits the dealership but also enhances customer satisfaction, fostering a positive feedback loop that can drive further sales and service opportunities.

Media

Media

Integrations Supported

360MatchPro

Integrations Supported

360MatchPro

API Availability

Has API

API Availability

Has API

Pricing Information

$195 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Touchpoints Technology

Company Website

touchpointstechnology.com

Company Facts

Organization Name

Performance Loyalty Group

Date Founded

2002

Company Location

United States

Company Website

performanceloyaltygroup.com/dealership-loyalty-rewards-program-dealer-loyalty-program/

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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