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What is Trackbase?

Trackbase is an innovative platform that utilizes AI to boost SEO and enhance visibility for businesses that need to adapt to the changing landscape of search engines that increasingly focus on AI-driven answer engines like ChatGPT, Perplexity, and Google's AI Overviews. It performs thorough audits of technical health, tracks keyword rankings, monitors backlinks, and identifies on-page issues that could negatively impact a site's performance on search engines such as Google and Bing. In addition to these capabilities, Trackbase is proficient in creating and optimizing llms.txt files, analyzing robots.txt files for AI crawlers, mapping brand entities to ensure accurate AI-generated descriptions, and monitoring brand mentions in AI-generated content. All of these functionalities are consolidated into a single dashboard, complete with a prioritized action plan, thereby reducing the need for multiple tools dedicated to SEO and AI oversight. Created in the Netherlands, Trackbase serves small to medium-sized enterprises, marketing agencies, and internal marketing teams across the European Union, positioning itself as an optimal choice for organizations that prioritize data residency and language support from a European SaaS provider. Moreover, its intuitive interface enables teams to efficiently manage the complexities of SEO and AI strategies, enhancing overall productivity and effectiveness. With Trackbase, businesses can confidently navigate the evolving digital landscape while ensuring they remain competitive and visible online.

What is Adobe Brand Visibility?

Adobe Brand Visibility functions as a robust generative engine optimization tool tailored for large-scale brands, allowing teams to grasp, refine, and assess how artificial intelligence systems recognize, cite, and characterize their brand presence. It provides valuable insights across various AI platforms, including ChatGPT, Claude, Perplexity, Google AI Mode, Google AI Overviews, and Microsoft Copilot, along with benchmarking capabilities for share-of-voice and understanding the interactions of AI crawlers with websites. Utilizing data derived from over 281 million AI search prompts, clickstream analytics, competitive evaluations, SEO authority, and diverse search signals, it identifies where brands may be lacking in AI-generated responses and emphasizes the topics, prompts, and content investments that can enhance their visibility. The platform creates actionable briefs that demonstrate how a single optimization effort can improve a range of related topics, while also revealing where competitors are excelling or where market gaps exist. Furthermore, teams can tackle challenges like blocked crawlers, missing structured data, 404 errors, and technical geo-related issues directly at the CDN edge or the content source, minimizing the need for engineering support and simplifying the enhancement of brand representation within AI systems. This capability not only streamlines operations but also equips teams with the necessary insights to make strategic decisions that fuel brand expansion and visibility. Ultimately, this empowers businesses to stay ahead in a competitive landscape by effectively leveraging AI technologies.

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Integrations Supported

ChatGPT
Claude
Perplexity
DeepSeek
Gemini
Google AI Mode
Google AI Overviews
Microsoft Copilot
Mistral AI

Integrations Supported

ChatGPT
Claude
Perplexity
DeepSeek
Gemini
Google AI Mode
Google AI Overviews
Microsoft Copilot
Mistral AI

API Availability

Has API

API Availability

Has API

Pricing Information

€79/month
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trackbase

Date Founded

2026

Company Location

Netherlands

Company Website

trackbase.ai

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/brand-visibility.html

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