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What is Trackier?

The Trackier Performance Marketing Platform, which was previously referred to as vNative, provides a comprehensive solution to automate, measure, and enhance all aspects of your marketing efforts, including campaigns, publishers, advertisers, creatives, and conversions, all managed from a single dashboard. This streamlined approach enables marketers to efficiently track their performance and make data-driven decisions to improve their overall strategy.

What is SplitMetrics Optimize?

SplitMetrics Optimize is a sophisticated A/B testing solution that equips developers with the necessary tools for rapid and economical app growth throughout all phases of an application’s lifecycle. This platform empowers mobile-centric brands to mitigate risks, eliminate uncertainties, and lower the costs tied to launching and expanding mobile applications and games on platforms like the App Store and Google Play. Users of the SplitMetrics platform can assess app and game concepts still in their ideation stages, gather insights from actual users, and make informed, data-driven choices regarding which concepts resonate best in the market. Game developers have the ability to evaluate game ideas, core mechanics, gameplay elements, or narrative plots, as well as validate any aspect of their app, including visuals and messaging, prior to launch. The testing process requires only minimal creative assets and can potentially save developers up to six months in game development time. The platform offers measurable outcomes through both qualitative and quantitative metrics derived from real user feedback, facilitating confident, data-informed decisions in game development. Additionally, SplitMetrics Optimize enables mobile app publishers to experiment with new designs, features, pricing strategies, or marketing messages in active applications, all while safeguarding against user churn. This innovative approach not only enhances user engagement but also promotes a more iterative and responsive development process.

Media

Media

Integrations Supported

Adjust
AppsFlyer
Singular
Branch
CAKE
FuseClick
Intercom
Offerslook
Orangear
Segment
TUNE
TrakAff
Weebly
WordPress

Integrations Supported

Adjust
AppsFlyer
Singular
AppMetrica
Apple Search Ads
Branch
Facebook
Kochava
Tenjin

API Availability

API Availability

Pricing Information

$299.00/month
Free Trial Offered?

Pricing Information

$13,600/year
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

CloudStuff Technology Pvt Ltd

Date Founded

2016

Company Location

India

Company Website

trackier.com

Company Facts

Organization Name

SplitMetrics

Date Founded

2014

Company Location

United States

Company Website

splitmetrics.com/optimize/

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Mobile Marketing

Not specified

Partner Relationship Management (PRM)

Channel Marketing Automation
Collaboration Tools
Deal Management
Deal Registration
Lead Sharing
Partner Onboarding
Partner Portal
Workflow Management

Performance Marketing

Not specified

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications

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