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What is Trak?

Trak acts as an all-in-one solution for handling sponsorships, allowing brands to optimize their management, execution, and evaluation processes through a single, cohesive interface. By integrating previously fragmented workflows that depended largely on emails, spreadsheets, and presentations, it provides a centralized platform for monitoring agreements, assets, partners, and reporting, ensuring that teams enjoy full visibility throughout every phase of the sponsorship journey. Users can effectively record, track, and evaluate sponsorship opportunities using a well-organized pipeline, which ensures that proposals, approvals, and contracts are processed methodically, thereby minimizing any potential confusion or missed deadlines. The platform also includes powerful tools for managing partners and vendors, enabling users to store all contact details, deal histories, and engagement metrics in one easily accessible spot. In addition, Trak incorporates automation features that streamline task assignments, issue notifications, and support smooth approvals across different departments. Moreover, Trak bolsters activation management by allowing users to monitor deliverables, keep track of deadlines, and coordinate event schedules through collaborative calendars, ultimately enhancing the efficiency of project execution. With these capabilities, Trak not only simplifies sponsorship management but also empowers teams to work more collaboratively and effectively.

What is Hookit?

Hookit has created a groundbreaking analytics and valuation platform specifically designed to assess and monitor the effectiveness and value of sports sponsorships in both social and digital environments. With a staggering $150 billion invested in sports sponsorship and activation, this industry currently lacks adequate evaluation methods that match those used in other marketing sectors. Our services empower brands to make the most of their sponsorship investments, explore new partnership opportunities, and allow influencers and sports organizations to substantiate and increase their worth to sponsors. As viewer preferences shift from traditional television to digital platforms, a considerable amount of sponsorship value goes unmeasured. Our mission is to improve the efficacy of global sponsorships by providing the most dependable and comprehensive data insights available. Since the information provided by social and digital media is more detailed than at any time in the past, we utilize these platforms as vital indicators of overall sponsorship value. We perform in-depth analyses of brand engagement across influencers and sports organizations, focusing on aspects like mentions, hashtags, and brand logos through sophisticated image recognition technology to ensure that no part of the value is missed. By adopting this holistic approach, we are able to deliver actionable insights that inform better decision-making for all parties involved, ultimately leading to more effective sponsorship strategies. Our commitment to innovation ensures that we remain at the forefront of sports sponsorship analytics.

Media

Media

Integrations Supported

Jira
Microsoft PowerPoint
Salesforce
SponsorCX

Integrations Supported

Jira
Microsoft PowerPoint
Salesforce
SponsorCX

API Availability

Has API

API Availability

Has API

Pricing Information

$7,000 per year
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trak

Company Location

United States

Company Website

www.trak.io

Company Facts

Organization Name

Hookit

Date Founded

2010

Company Location

United States

Company Website

hookit.com

Categories and Features

Categories and Features

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