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What is Trak?

Trak acts as an all-in-one solution for handling sponsorships, allowing brands to optimize their management, execution, and evaluation processes through a single, cohesive interface. By integrating previously fragmented workflows that depended largely on emails, spreadsheets, and presentations, it provides a centralized platform for monitoring agreements, assets, partners, and reporting, ensuring that teams enjoy full visibility throughout every phase of the sponsorship journey. Users can effectively record, track, and evaluate sponsorship opportunities using a well-organized pipeline, which ensures that proposals, approvals, and contracts are processed methodically, thereby minimizing any potential confusion or missed deadlines. The platform also includes powerful tools for managing partners and vendors, enabling users to store all contact details, deal histories, and engagement metrics in one easily accessible spot. In addition, Trak incorporates automation features that streamline task assignments, issue notifications, and support smooth approvals across different departments. Moreover, Trak bolsters activation management by allowing users to monitor deliverables, keep track of deadlines, and coordinate event schedules through collaborative calendars, ultimately enhancing the efficiency of project execution. With these capabilities, Trak not only simplifies sponsorship management but also empowers teams to work more collaboratively and effectively.

What is Sponsorlytix?

Sponsorlytix is a comprehensive AI-driven platform that leverages computer vision to track, detect, and measure the value of sponsorship brands in the sports and esports industries in real time. The platform monitors brand logos and exposure across ten key assets such as broadcast TV, OTT streaming, team and fan social media accounts, esports events, and traditional news outlets. Using a proprietary algorithm, Sponsorlytix evaluates important metrics including logo position, clarity, size, airtime duration, visibility in mixed exposures, and the size of the viewing audience to deliver precise brand valuation data. It caters to a diverse range of clients including sports clubs, federations, associations, esports organizations, athletes, and media publishers worldwide. The platform provides users with detailed analytics, customizable reports, and access to historical sponsorship data for deeper insights. Its AI and machine learning technologies allow rapid deployment and scaling of sports tracking and sponsorship measurement models. Sponsorlytix’s user-friendly dashboards and real-time updates empower sports organizations to optimize sponsorship strategies and demonstrate clear ROI to partners. The solution is accessible from any device and offers transparency and cost-effectiveness in sponsorship analytics. With a presence in over 100 countries and clients spanning various sports disciplines, Sponsorlytix is a trusted leader in the sponsorship measurement space. Its proprietary technology and methodology set a new standard for accuracy and reliability in sports sponsorship evaluation.

Media

Media

Integrations Supported

Jira
Microsoft PowerPoint
Salesforce
SponsorCX

Integrations Supported

Jira
Microsoft PowerPoint
Salesforce
SponsorCX

API Availability

Has API

API Availability

Has API

Pricing Information

$7,000 per year
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trak

Company Location

United States

Company Website

www.trak.io

Company Facts

Organization Name

Sponsorlytix

Date Founded

2024

Company Location

United Kingdom

Company Website

sponsorlytix.ai

Categories and Features

Categories and Features

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