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What is TransparenSEE by DAC?

TransparenSEE is a multi-location marketing and local optimization platform developed by DAC for organizations managing large networks of stores, offices, branches, or service locations. The system provides a single dashboard for controlling listings, customer reviews, social media activity, local search performance, and other aspects of a brand's local digital presence. Centralized location data management helps teams keep addresses, phone numbers, business hours, and other information accurate and consistent across relevant online platforms. Its reputation management capabilities bring reviews and feedback from multiple channels into one environment so teams can monitor and respond without moving between separate services. Automated filtering and alerting can help identify problematic social content, compliance issues, or interactions that may require attention. TransparenSEE's Enterprise Social Manager allows organizations to create, schedule, and manage social content at the individual-location level while maintaining centralized oversight. The platform also provides analytics that can help teams understand customer engagement and determine when or where local content is performing effectively. Local Rank+ gives marketers tools for monitoring local organic search visibility and evaluating how individual locations perform in search results. Prompt tracking helps organizations measure how their locations or brands appear within AI-powered search and conversational discovery experiences. Because the platform combines listings, reputation, social media, search intelligence, and automation, organizations can manage local marketing activity without maintaining separate workflows for every location. TransparenSEE is especially suited to enterprise brands that need centralized governance while still allowing individual locations to maintain an active and accurate local presence.

What is Sekel Tech?

Empower retail brands with multiple outlets to create a cohesive consumer journey that integrates both online and offline interactions, which in turn accelerates direct-to-consumer sales. Establish a transparent and enduring framework that enables omnichannel commerce by employing a strong foundation of first-party data infrastructure aimed at cost-efficient customer acquisition. Cultivate interaction with consumers across numerous platforms and avenues to effectively boost sales. In the current environment, consumers engage with brands through a variety of channels, such as social media, messaging apps, and search engines, often favoring in-store purchases despite their comfort with technology. It is essential to engage with customers in real time and offer them the flexibility to shop through their preferred channels. As the market evolves towards instant gratification, consumers are increasingly seeking immediate access to competitive pricing at their convenience. Moreover, capitalize on local and 'near me' search trends to connect with mobile users effectively. This strategy not only reduces costs related to consumer outreach and engagement across multiple platforms but also enables centralized oversight and management of first-party customer data, significantly improving the shopping experience. Ultimately, this comprehensive approach not only enhances customer satisfaction but also drives loyalty in a highly competitive retail landscape.

Media

Media

Integrations Supported

Facebook
Google Business Profile
Instagram
LinkedIn
Tripadvisor
Yelp

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

DAC Group

Date Founded

1972

Company Location

United States

Company Website

www.dacgroup.com/tech-platforms/local-optimization/transparensee/

Company Facts

Organization Name

Sekel Tech

Date Founded

2016

Company Location

India

Company Website

sekel.tech/

Categories and Features

Categories and Features

Local Marketing

Review Management
SEO Management
Website Management

Local SEO

Not specified

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