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What is TraxSales?

TraxSales is an advanced solution designed for retail traffic analysis and sales accountability, aimed at helping companies accurately gauge customer interactions and improve performance without relying on increased foot traffic. It employs a camera-based people counting system along with advanced reporting features to capture time-stamped images of everyone entering a store, creating a dependable record of all potential sales encounters. This innovative system allows managers to sift through the collected data, removing entries that are not actual customers, such as employees or delivery personnel, which leads to traffic counts that are more accurate than traditional estimation techniques. Moreover, it integrates this validated traffic information into a comprehensive analytics platform, enabling businesses to track key metrics like conversion rates, revenue per visitor, staffing efficiency, and long-term performance trends. The platform also produces detailed reports that outline traffic trends hourly, daily, and historically, providing organizations with the necessary insights to fine-tune their staffing strategies effectively. By harnessing these insights, businesses can make strategic decisions that significantly improve their operational effectiveness and customer engagement. Ultimately, utilizing TraxSales empowers companies to optimize their resources and enhance the overall shopping experience for their customers.

What is Analytiks?

Analytiks is a cutting-edge cloud-based solution tailored for counting foot traffic, specifically designed to assist retail shops, shopping malls, stadiums, and entertainment venues in effectively tracking pedestrian flow within their locations. Leveraging the sophisticated technology of Cisco Meraki cameras, it allows for immediate monitoring of store occupancy and delivers essential insights through features such as in-store points of interest (POI), zone labeling, and heat mapping. The platform boasts capabilities like multi-entrance and exit detection, live occupancy monitoring, web portal accessibility, API integration, free Wi-Fi via Cisco, and compatibility with customer relationship management (CRM) systems. Users receive instant notifications through SMS or email alerts when occupancy limits are reached, allowing for quick reactions to fluctuating circumstances. To maintain privacy compliance, Analytiks implements edge-based people detection, using algorithms from Meraki's cameras to ensure that video data remains on-site and personal information is protected. Rather than gathering identifiable details, it processes and presents data using randomly generated object IDs along with relevant metadata on an easy-to-use web dashboard, making it an ideal solution for venues prioritizing privacy. This balanced methodology of providing actionable insights while emphasizing data protection positions Analytiks as an invaluable tool for organizations aiming to improve their space management strategies. Furthermore, its user-friendly interface and robust feature set empower businesses to make informed decisions that can enhance customer experience and operational efficiency.

Media

Media

Integrations Supported

Cisco Meraki

Integrations Supported

Cisco Meraki

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TraxSales

Date Founded

1996

Company Location

United States

Company Website

visualproof.traxsales.com

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/software/analytiks-ai/

Categories and Features

Computer Vision

Blob Detection & Analysis
Building Tools
Image Processing
Multiple Image Type Support
Reporting / Analytics Integration
Smart Camera Integration

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Categories and Features

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

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