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What is Triple Whale?

Triple Whale brings together all your metrics from various tools and conveniently places them in your hands. We streamline processes, keep you informed, and save you valuable time. By integrating eCommerce and marketing data from your preferred applications, we eliminate the need to toggle between different tabs and platforms. Every piece of data can be monitored, tested, and analyzed, providing a solid foundation for your decisions and making it easier to choose wisely. With the development of AI, we aim to minimize errors and enhance your operations across all tools. You'll quickly discern what's effective and what's not, enabling you to strategize, refine, and drive growth. Gain insights into your customers' spending behaviors and forecast your key D2C metrics with ease. You have the option to send daily, weekly, or monthly reports to your entire team, and you can either use a template or design your own metrics. Curious about how a mere 0.5% increase in your conversion rate could impact your profits? Our calculator leverages your data to provide genuine insights. You have the flexibility to customize your dashboard to suit the unique needs of you and your team, ensuring optimal functionality and usability for everyone involved. Additionally, this unified approach fosters collaboration, allowing all stakeholders to access critical data seamlessly. Moby by Triple Whale is a cutting-edge AI platform that harnesses intelligent AI agents to transform raw marketing data into powerful, actionable insights in seconds. Its suite of AI agents specializes in creative analysis, customer retention, customer acquisition, and website conversion optimization, allowing brands to identify winning patterns and automate routine reporting tasks seamlessly. The platform’s ability to analyze vast amounts of data across multiple marketing touchpoints empowers marketers to allocate budgets effectively and enhance overall campaign performance.

What is Kochava?

Established in 2011 as a pioneer among mobile measurement partners (MMPs), Kochava now enables marketers to measure what matters across all devices, channels, and platforms. Leverage advanced multi-touch attribution, next-gen marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and privacy preserving. Gain insights into which cross-channel strategies effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost data aggregation, deep linking, marketing data management, ETL support, ad fraud detection & prevention, and a professional consulting services team. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile, connected TVs, web, gaming platforms, and other connected devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.

Media

Media

Integrations Supported

Facebook
Facebook Ads
Google Ads
Meta Ads
TikTok Ads
Attentive
Averi
Canopy
Loop Subscriptions

Integrations Supported

Facebook
Facebook Ads
Google Ads
Meta Ads
TikTok Ads
Android
AppSamurai
Mixpanel
Quora
RevX
Roku Advertising
Scalarr
Sourcetable
SplitMetrics Optimize
The Trade Desk
X (Twitter)

API Availability

API Availability

Has API

Pricing Information

$100 per month
Start with a Free Version of our Founder's Dash. Then get a la carte pricing based on your individual store needs and annual revenue for the features you need to help you scale.
Free Version

Pricing Information

FREE
Free App Analytics is a 100% FREE, no-cost plan available for accounts measuring 10K attributed conversion per month or less.

Paid plans start at $500/mo with pricing options based on monthly attributed conversion volume or monthly active users (MAU).
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Triple Whale

Company Website

www.triplewhale.com

Company Facts

Organization Name

Kochava

Date Founded

2011

Company Location

United States

Company Website

www.kochava.com

Categories and Features

Agentic Commerce

Not specified

AI eCommerce

Moby AI, developed by Triple Whale, is an advanced ecommerce intelligence platform that leverages artificial intelligence to provide businesses with insightful analytics and automated solutions. This innovative platform empowers brands to make swift, informed, and data-centric decisions by enhancing their ecommerce operations. Moby AI features intelligent agents and conversational analytics tools designed to identify trends, track performance metrics, and address intricate business inquiries in real-time. One of its key components, Moby Chat, facilitates direct engagement with ecommerce data, enabling users to produce reports, examine trends, and forecast future outcomes through intuitive natural language interactions. Additionally, the platform incorporates specialized AI agents that analyze key performance indicators, including creative fatigue, revenue trends, customer acquisition, and revenue discrepancies, to proactively deliver actionable insights. With Triple Whale’s AI-enhanced data infrastructure, Moby AI ensures rapid, scalable, and immediate feedback, consistently refining analytical capabilities and improving decision-making accuracy.

Not specified

Campaign Management

Channel Management
Event Triggered Actions
Multi-Campaign

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Quality Control
Master Data Management

eCommerce

Channel Management
Inventory Management
Mobile Access
Multi-Store Management

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Social Media Marketing

Analytics
Contact Management
Conversion Tracking
Customer Targeting

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Multivariate Testing
Split Testing

Ad Fraud Detection

Not specified

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Risk Assessment

Consent Management Platforms

CCPA Compliance
GDPR Compliance

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Analysis

Data Visualization
High Volume Processing
Predictive Analytics
Statistical Modeling

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Security

GDPR Compliance

Consent Management

Identity Resolution

Not specified

Link Management Tools

Campaign Management
Channel Attribution
Link Analytics
Partner Management
Retargeting
URL Shortener

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Segmentation
Website Visitor Tracking

Marketing Planning

Media Planning
Predictive Analytics
Spend Management

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
Location-Based Marketing
Push Notifications
Text Messaging

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Geo Targeting
Mobile Notifications
Notification Scheduling

Social Media Marketing

Conversion Tracking
Customer Targeting

Subscription Management

Revenue Recognition
Revenue Recovery Tools
Self Service Portal
Usage Tracking/Analytics

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Pageview Tracking
Referral Source Tracking
User Interaction Tracking

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