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What is TripleLift?

At TripleLift, our mission is to revolutionize the digital advertising landscape by merging captivating creativity with premium publishers, valuable data insights, and smart targeting strategies. With over a trillion ad transactions conducted monthly, our platform equips publishers and diverse platforms to successfully optimize their revenue streams. Our state-of-the-art technology serves as a vital link for leading brands aiming to engage audiences through various channels such as online video, connected TV, display ads, and native advertising. Brands and enterprises alike rely on our innovative solutions, unique ad formats, and a committed team of specialists focused on improving their advertising results. Furthermore, as part of the Vista Equity Partners portfolio, we proudly maintain NMSDC certification and adhere to diverse spending standards, reflecting our strong commitment to promoting economic inclusion. Our unwavering focus on creativity and accessibility not only propels our growth but also establishes us as a frontrunner in the dynamic realm of digital marketing, ensuring that we continually adapt to meet the evolving needs of our clients.

What is GumGum?

GumGum, an international media and technology firm, focuses on contextual intelligence, leveraging over ten years of machine learning expertise to derive insights from digital content within the advertising and sports sectors. They offer a range of cutting-edge, future-ready solutions tailored for advertisers. Their flagship platform, Verityâ„¢, analyzes the semantics of images, text, and video across the internet, enabling marketers to strategically place ads in environments where audiences are most engaged and receptive. By integrating contextual targeting with brand safety measures and unique high-impact ad formats, GumGum ensures superior levels of accuracy, efficiency, and performance in advertising. Additionally, their in-game advertisements empower brands to tap into the vast engagement potential of a global audience, enhancing connection and interaction with consumers. This approach not only elevates brand visibility but also enriches consumer experience through relevant content.

Media

Media

Integrations Supported

152 Media
Adagio
Bucksense
Kochava
Mile
Snigel

Integrations Supported

152 Media
Adagio
Bucksense
Kochava
Mile
Snigel

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TripleLift

Date Founded

2012

Company Location

United States

Company Website

triplelift.com

Company Facts

Organization Name

GumGum

Date Founded

2007

Company Location

United States

Company Website

www.gumgum.com

Categories and Features

Categories and Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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