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What is TrueCar?

TrueCar provides a robust digital platform designed to help certified dealers effectively oversee their operations and online visibility in the TrueCar automotive marketplace, streamlining processes such as managing vehicle listings, adjusting prices, engaging with prospects, and handling critical administrative tasks. Within this integrated portal, dealers have the capability to adjust vehicle pricing using tools like the VIN Pricing Manager, while also overseeing their lead delivery preferences, email accounts, and tracking the history of bounced communications. Moreover, the platform facilitates the configuration of user roles and access rights for various team members, including personnel from sales, accounting, and administration. Dealers can easily access, download, and submit vital financial documents, including invoices, statements, and co-op paperwork, in addition to submitting credit requests and reviewing payment histories, all while avoiding the burdens of manual paperwork. The platform also incorporates features that enhance the TrueCar+ digital retailing experience, allowing dealers to engage in the online car buying process, track delivery orders, and tailor the presentation of their inventory to attract potential buyers more effectively. This all-encompassing system not only simplifies operational tasks for dealers but also significantly improves the overall car buying journey for consumers, fostering a more efficient marketplace. As a result, both parties benefit from a streamlined approach that enhances satisfaction and promotes better sales outcomes.

What is Atlas DX?

Atlas DX is a cloud-based solution that enhances Affinitiv's approaches to sales, customer service, and retention marketing within the automotive industry. This all-encompassing platform utilizes predictive analytics to improve not only initial purchases but also repeat transactions and long-term customer loyalty, thereby elevating performance for both original equipment manufacturers (OEMs) and dealerships alike. With Atlas DX, businesses can reach consumers through highly tailored communications across various channels, including online, offline, and face-to-face interactions, thanks to Affinitiv's unique 360-degree insights into automotive buyers and their vehicles. The platform's integration enables dealers to engage with consumers via their preferred media and even allows for the scheduling of service appointments directly from marketing materials. By refining marketing initiatives for both dealers and OEMs, Atlas DX significantly enhances the overall consumer experience. Marketers can craft cohesive and innovative messages that are specifically designed for target audiences by analyzing demographic, behavioral, and psychographic data. This targeted approach not only maintains the effectiveness of marketing strategies but also ensures they remain relevant amidst fierce competition, ultimately strengthening the bonds between consumers and automotive brands. Through this innovative platform, Affinitiv paves the way for a more engaged and loyal customer base in the automotive market.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TrueCar

Company Location

United States

Company Website

dealerportal.truecar.com

Company Facts

Organization Name

Affinitiv

Company Location

United States

Company Website

www.affinitiv.com/atlas/

Categories and Features

Auto Dealer

Accounting
Buy-Here-Pay-Here
Collections Management
Contact Database
Customer Database
Document Management
F&I Management
Financing Management
Form Printing
Inventory Management
Lease Management
New Car Dealer
New Car Lot
Online Inventory
Parts Management
Sales Management
Service Department
Used Car Lot
Website Integration

Categories and Features

Auto Dealer

Accounting
Buy-Here-Pay-Here
Collections Management
Contact Database
Customer Database
Document Management
F&I Management
Financing Management
Form Printing
Inventory Management
Lease Management
New Car Dealer
New Car Lot
Online Inventory
Parts Management
Sales Management
Service Department
Used Car Lot
Website Integration

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management

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