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What is Two Owls Facebook Pixel?

Two Owls Facebook Pixel is a powerful advertising tracking and attribution solution developed by Omega, designed to work seamlessly with platforms like Shopify, Wix, and BigCommerce. By effectively implementing Pixels and Conversion APIs, you can greatly enhance the quality of your data collection efforts. It diligently monitors conversion events from both browser and server perspectives, transmitting additional pertinent information that helps connect these events to Facebook profiles whenever feasible. This capability significantly enriches the data that Facebook processes, thereby optimizing how your advertising campaigns are delivered. Additionally, it offers accurate reporting that resolves many of the difficulties users encounter with Facebook Ads Manager, particularly in light of the updates brought by iOS 14 and subsequent versions, providing you with clearer and more actionable insights into your advertising performance. As businesses navigate the complexities of the digital marketing landscape, this tool becomes indispensable for refining advertising tactics and achieving better results. Its integration into your marketing strategy can lead to enhanced engagement and improved conversion rates over time.

What is Omega Pixels?

Omega Pixels provides a comprehensive solution specifically designed for tracking conversions in eCommerce and for performance marketers. This innovative tool allows users to accurately track, manage, and improve conversion events across numerous advertising platforms, including Facebook, TikTok, Pinterest, and more. With Omega Pixels, users can easily set up and manage multiple pixels without any coding expertise, automatically capturing vital events from Page View to Purchase while ensuring reliable data transmission through both browser and server-side tracking methods. The platform boasts event deduplication capabilities, which help reduce signal loss and improve attribution accuracy, especially in today's privacy-focused environment. By integrating pixel management with conversion analytics, Omega Pixels empowers advertisers to enhance their campaign effectiveness, increase their return on ad spend (ROAS), and make data-driven decisions with confidence. Its user-friendly interface and extensive features position it as a crucial asset for marketers looking to excel in the highly competitive eCommerce landscape, helping them stay ahead of the curve in a rapidly evolving digital marketplace.

Media

No images available

Media

No images available

Integrations Supported

Facebook
BigCommerce
Shopify
Wix

Integrations Supported

Facebook
Instagram
Pinterest
TikTok
X (Twitter)

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$0
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Two Owls

Date Founded

2007

Company Location

Vietnam

Company Website

twoowls.io

Company Facts

Organization Name

Omega Pixels

Date Founded

2017

Company Location

Vietnam

Company Website

twoowls.io

Categories and Features

Marketing Attribution

Not specified

Categories and Features

Marketing Attribution

Not specified

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