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What is UBIDEX?

UBIDEX is a specialized Retargeting Toolkit specifically tailored for the iGaming sector. Each element, including real-time attribution, audience segmentation without cookies, and dynamic creative delivery, is developed with a focus on player behavior, compliance, and return on investment. Utilizing our established Retargeting Framework, which has been honed through numerous successful campaigns, your team receives a straightforward and actionable plan to confidently initiate, enhance, and expand operations right from the start. Moreover, this toolkit empowers marketers to effectively engage players, ensuring higher retention and increased conversions over time.

What is Centro Basis?

At the heart of Basis is its acclaimed omni-channel demand-side platform (DSP), meticulously crafted for remarkable speed and efficiency, which is crucial for the success of your programmatic campaigns. By harnessing Basis' cutting-edge artificial intelligence engine, you can unlock outstanding outcomes for your marketing initiatives. You have the option to choose between algorithmic or machine learning optimization, both of which continually evaluate data from over 30 different campaign metrics to meet your unique goals. This capability empowers you to make well-informed, optimized decisions that boost overall performance. With the robust performance automation offered by Basis, scaling your efforts becomes a seamless task. Engage your audience in real-time with sophisticated geo-fencing features that allow you to identify specific locations on a map, input street addresses, or categorize various target areas. You can create audiences based on users who have frequented a certain location, address, or category. Furthermore, Centro leverages more than 15 years of solid publisher partnerships to provide an unrivaled library of over 2,000 active private marketplace deals from numerous leading websites, guaranteeing you access to exceptional advertising avenues. This vast network not only enhances flexibility and creativity in executing campaigns but also significantly amplifies the potential for impactful results. Ultimately, Basis empowers marketers to navigate the complexities of digital advertising with confidence and precision.

Media

No images available

Media

Integrations Supported

Integrations Supported

Acxiom InfoBase
Acxiom Real Identity
AgencyAnalytics
DV Publisher Suite
EPICA
Spaceback
Tapad
Zuar Runner

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

UBIDEX

Date Founded

2019

Company Location

Ukraine

Company Website

ubidex.io

Company Facts

Organization Name

Centro

Date Founded

2001

Company Location

United States

Company Website

www.centro.net/solutions/basis/dsp/

Categories and Features

Media Buying

Not specified

Categories and Features

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

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