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What is UBIDEX?

UBIDEX is a specialized Retargeting Toolkit specifically tailored for the iGaming sector. Each element, including real-time attribution, audience segmentation without cookies, and dynamic creative delivery, is developed with a focus on player behavior, compliance, and return on investment. Utilizing our established Retargeting Framework, which has been honed through numerous successful campaigns, your team receives a straightforward and actionable plan to confidently initiate, enhance, and expand operations right from the start. Moreover, this toolkit empowers marketers to effectively engage players, ensuring higher retention and increased conversions over time.

What is Cost Center?

Cost Center functions as a robust automation and analytics platform specifically designed for mobile game and app developers, enabling them to efficiently manage, assess, improve, and automate their user acquisition (UA) and growth initiatives on a large scale by aggregating performance data from diverse channels, including advertising, attribution, mediation, and analytics, into a cohesive and easy-to-navigate dashboard. This innovative platform provides valuable cross-channel UA insights to facilitate thorough analysis and comparison of various campaigns, integrates bid automation to optimize expenditures based on return on ad spend (ROAS) and key performance indicators (KPI), and supports mobile attribution tracking to oversee user pathways from installation to revenue realization. Additionally, it includes features for handling creative ad assets, performing game and subscription analytics, extracting insights from vast data sets, and applying lifetime value (LTV) and ROAS forecasting models to project profitability using historical data. By connecting with major advertising networks and measurement tools, it removes the burden of laborious manual data collection and repetitive actions, while also promoting seamless real-time collaboration among user acquisition, product development, and creative teams. Moreover, the platform provides actionable insights and notifications that aid in campaign optimization, boost player engagement, and refine game design, ultimately playing a crucial role in driving the success of mobile gaming enterprises. With its comprehensive capabilities, Cost Center empowers developers to make data-driven decisions that enhance their overall market performance.

Media

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Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

UBIDEX

Date Founded

2019

Company Location

Ukraine

Company Website

ubidex.io

Company Facts

Organization Name

Cost Center

Date Founded

2020

Company Location

Australia

Company Website

www.costcenter.net

Categories and Features

Media Buying

Not specified

Categories and Features

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