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What is UTMCAP?

UTMCAP is an all-in-one tool designed for affiliate marketers, media buyers, agencies, and performance marketing teams, focusing on click and conversion tracking. It produces tracking links that guide users through personalized campaigns, flows, and rules, while accurately capturing various traffic metrics like source, cost, placement, and device type. By connecting conversions reported via postback to their original clicks, teams can evaluate vital metrics such as profit, cost per acquisition (CPA), and return on ad spend across multiple campaigns and traffic sources. Key functionalities include edge redirects, bot filtering, traffic quality ratings, smartlinks, custom tracking domains, landing page security, and lead tracking through WhatsApp and phone taps. Furthermore, UTMCAP provides setup instructions for postbacks compatible with 39 affiliate networks and features a Copilot tool that answers account-related questions in simple terms. Its pricing model is determined by monthly click volume rather than conversion events, beginning with a free tier for up to 100,000 clicks per month, while premium subscriptions start at $29 for one million clicks, offering adaptability for various user requirements. Overall, UTMCAP stands out as a robust solution for optimizing marketing strategies and effectively monitoring performance, making it a valuable asset for professionals in the industry.

What is AnyTrack?

AnyTrack.io is a conversion tracking tool that connects your offline and online conversion data with platforms like Google Analytics, Facebook Pixel, and various ad networks. This integration helps clarify the performance of both organic and paid traffic sources. With its smart attribution engine, AnyTrack effectively distributes conversion data among all your marketing solutions. Consequently, you can maximize the potential of your multi-channel marketing efforts, create precise remarketing audiences, and confidently expand your campaigns to reach a wider audience. Additionally, this seamless data sync enhances your overall marketing strategy, ensuring you stay ahead in a competitive landscape.

Media

Media

Integrations Supported

ClickBank
Google Ads
MaxBounty
Microsoft Advertising
Outbrain
Taboola
Anthropic
Facebook Ads
HilltopAds
Hotmart
MyLead
PropellerAds
YouTube Ads
impact.com

Integrations Supported

ClickBank
Google Ads
MaxBounty
Microsoft Advertising
Outbrain
Taboola
Cellxpert
Facebook
Refersion
Typeform
Unbounce
Zapier

API Availability

Has API

API Availability

Pricing Information

$29/month
Free for up to 100,000 clicks per month. Monthly paid plans: $29 for 1 million clicks, $59 for 3 million, $115 for 6 million, and $159 for 10 million. Overage rates vary by plan. Annual billing is available at a discount of up to 17%, billed once for 12 months. Conversions and postbacks are not billed as clicks.
Free Version

Pricing Information

$50 per month
$150/month
$300/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Adspaying Media LLC

Date Founded

2022

Company Location

United States

Company Website

utmcap.com

Company Facts

Organization Name

AnyTrack Analytics

Date Founded

2019

Company Location

Israel

Company Website

anytrack.io

Categories and Features

Marketing Attribution

Not specified

Categories and Features

Affiliate

Affiliate Tracking
Multi Level Marketing (MLM)

Conversion Tracking

Not specified

Marketing Attribution

Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution
ROI Tracking

PPC

Analytics / ROI Tracking
Conversion Tracking
Google / Bing Ads
Keyword Tracking

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