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What is Unacast?

Expand your market understanding beyond the borders of the United States by tapping into Unacast's extensive datasets, which cover more than 80 nations. Our global capabilities allow clients to create data-driven products tailored for diverse markets, utilizing a dependable source of well-organized and consolidated data. Our international solutions provide an efficient and effective means of handling location data while prioritizing privacy and minimizing the necessity for extensive internal analysis. These datasets enable you to study foot traffic trends at your establishments, evaluate trade areas, and investigate cross-visit behaviors. Consequently, this knowledge allows you to make informed decisions regarding site selection or closures and deepens your insight into strategies for enhancing your competitive advantage. Furthermore, you can assess the impact of increased employee engagement, product launches, pricing tactics, and marketing initiatives. By identifying gaps within the local market, opportunities for diversification and growth can be revealed, ensuring you remain proactive in a constantly changing business environment. Ultimately, leveraging this wealth of information not only supports strategic planning but also fosters innovation in your operational approach.

What is Almanac by PassBy?

Almanac by PassBy stands out as a cutting-edge platform that utilizes artificial intelligence to deliver rapid and affordable insights into consumer foot traffic trends for retailers. With a foundation built on over five years of data, which includes benchmarks predating the pandemic, it offers predictive analytics capable of anticipating consumer behavior up to three months in advance, thus aiding in optimizing store hours and formulating effective marketing tactics. Furthermore, Almanac provides users with the ability to benchmark points of interest at various levels—national, state, local, or customized—uncovering significant insights into specific area trends that enhance the efficiency of store placements. The platform is equipped with a comprehensive suite of tools, such as custom reporting, analysis of visitor destinations, future visit projections, and historical visit statistics, all aimed at fostering superior decision-making in store operations, retail strategies, customer insights, and real estate ventures. In addition, with a strong emphasis on privacy, Almanac guarantees that all data remains anonymized and ethically sourced, thus allowing the extraction of actionable insights while safeguarding consumer confidentiality. Ultimately, Almanac not only empowers retailers to adapt quickly to the evolving market landscape and consumer behaviors but also positions them to thrive in an increasingly competitive environment. Through its innovative approach, the platform transforms how retailers understand and engage with their customers, paving the way for enhanced business growth.

Media

Media

Integrations Supported

PlotProjects
S4M

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Unacast

Company Location

Norway

Company Website

unacast.com

Company Facts

Organization Name

PassBy

Date Founded

2023

Company Location

United States

Company Website

passby.com/almanac/

Categories and Features

Foot Traffic Data

Not specified

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation

Categories and Features

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