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What is Unacast?

Expand your market understanding beyond the borders of the United States by tapping into Unacast's extensive datasets, which cover more than 80 nations. Our global capabilities allow clients to create data-driven products tailored for diverse markets, utilizing a dependable source of well-organized and consolidated data. Our international solutions provide an efficient and effective means of handling location data while prioritizing privacy and minimizing the necessity for extensive internal analysis. These datasets enable you to study foot traffic trends at your establishments, evaluate trade areas, and investigate cross-visit behaviors. Consequently, this knowledge allows you to make informed decisions regarding site selection or closures and deepens your insight into strategies for enhancing your competitive advantage. Furthermore, you can assess the impact of increased employee engagement, product launches, pricing tactics, and marketing initiatives. By identifying gaps within the local market, opportunities for diversification and growth can be revealed, ensuring you remain proactive in a constantly changing business environment. Ultimately, leveraging this wealth of information not only supports strategic planning but also fosters innovation in your operational approach.

What is Locus?

Locus provides a robust platform for thorough exploration of geospatial information, appealing to a wide range of users from marketers who may find technology daunting to data scientists and analysts engaging in intricate queries, along with executives who are looking for essential metrics to drive future growth. This strategy guarantees a secure and efficient means of connecting various data sources or your data lake to LOCUS, facilitating seamless integration. Furthermore, the Connection Hub includes data lineage governance and transformation functionalities, which improve compatibility with tools like LOCUS Notebook and LOCUS QL. EQ leverages a directed acyclic graph processor that is built on the well-established Apache Airflow framework, aimed at enhancing the efficiency of geospatial workflows. The DAG Builder is designed to effectively organize and refine your geospatial operations with more than twenty built-in assistance stages, establishing it as a flexible asset in the toolkit for data analysis. By providing this sophisticated functionality, Locus not only streamlines data engagement but also equips users with the knowledge necessary to make well-informed choices grounded in detailed insights, ultimately fostering a more data-driven decision-making environment.

Media

Media

Integrations Supported

PlotProjects
S4M

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Online Training

Company Facts

Organization Name

Unacast

Company Location

Norway

Company Website

unacast.com

Company Facts

Organization Name

EQ Works

Date Founded

1994

Company Location

Canada

Company Website

www.eqworks.com/platforms/locus/

Categories and Features

Foot Traffic Data

Not specified

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation

Categories and Features

Foot Traffic Data

Not specified

Market Intelligence

Not specified

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