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What is Unacast?

Expand your market understanding beyond the borders of the United States by tapping into Unacast's extensive datasets, which cover more than 80 nations. Our global capabilities allow clients to create data-driven products tailored for diverse markets, utilizing a dependable source of well-organized and consolidated data. Our international solutions provide an efficient and effective means of handling location data while prioritizing privacy and minimizing the necessity for extensive internal analysis. These datasets enable you to study foot traffic trends at your establishments, evaluate trade areas, and investigate cross-visit behaviors. Consequently, this knowledge allows you to make informed decisions regarding site selection or closures and deepens your insight into strategies for enhancing your competitive advantage. Furthermore, you can assess the impact of increased employee engagement, product launches, pricing tactics, and marketing initiatives. By identifying gaps within the local market, opportunities for diversification and growth can be revealed, ensuring you remain proactive in a constantly changing business environment. Ultimately, leveraging this wealth of information not only supports strategic planning but also fosters innovation in your operational approach.

What is StreetLight Data?

We leverage smartphones as advanced sensors to monitor vehicle, public transit, cycling, and pedestrian traffic in nearly any environment. Our innovative software delivers valuable insights, including counts, origin-destination statistics, and a range of transportation metrics tailored to specific roads, areas, or timeframes. This capability empowers countless professionals engaged in transportation management. By providing metrics such as Average Annual Daily Traffic (AADT), origin-destination assessments, and turning ratios, we significantly improve transportation evaluations and deliver deeper insights into traffic patterns. All of this analytical power is accessible directly from your desktop, eliminating the need for physical sensors or time-consuming surveys! Whether your goal is to install electric vehicle charging stations, design a bike lane, or modify an off-ramp, our tools offer essential support in deciphering the interactions between cars, pedestrians, cyclists, and other transport modes within your locale. Our analytics not only convert emerging mobility trends and patterns into actionable opportunities but also help you engage stakeholders effectively. By utilizing real-world data, you can implement enhanced mobility solutions and evaluate their impacts both before and after any modifications are made. Furthermore, our methodology integrates smartphone data with our exclusive RouteScience® technology to scrutinize and illuminate travel behaviors throughout North America, ensuring that you gain a comprehensive perspective on transportation dynamics while adapting to evolving challenges. This holistic approach to data analysis enables you to make informed decisions that can shape the future of urban mobility.

Media

Media

Integrations Supported

PlotProjects
S4M

Integrations Supported

Bloomberg
Macquarie Telecom
Siemens APM
Uber for Business

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Unacast

Company Location

Norway

Company Website

unacast.com

Company Facts

Organization Name

StreetLight Data

Company Location

United States

Company Website

www.streetlightdata.com

Categories and Features

Foot Traffic Data

Not specified

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation

Categories and Features

Foot Traffic Data

Not specified

Traffic Management

Not specified

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