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What is Union Metrics?

Marketing teams can optimize their social intelligence by merging creative flair with precise analytics. While you bring enthusiasm and innovation to the table, we provide the vital statistics. Union Metrics offers the social marketing insights needed to engage your audience and enhance business expansion. By supplying key analytics, Union Metrics empowers every marketing team to create a robust social strategy and manage their day-to-day social media tasks with efficiency. You can assess and improve your social media influence to expand your reach more effectively. Real-time insights into brand and industry conversations allow you to identify key content and influential individuals. Additionally, monitoring your social campaigns can amplify their success while generating visually compelling reports for stakeholders. To maintain a competitive edge, evaluate your competitors' social media activities and track their share of voice. Use advanced queries and historical data to uncover target audiences, recognize pertinent content, and devise powerful campaigns. This all-encompassing strategy guarantees that your marketing efforts are well-informed and yield significant results, thus laying a solid foundation for enduring growth and success in the digital landscape. Ultimately, the fusion of creativity and data-driven insights can revolutionize how marketing teams connect with their audiences.

What is Meltwater?

Meltwater is an intelligence platform designed for PR, communications, and marketing teams that need to understand media coverage, social conversations, AI visibility, and brand impact in one place. The platform brings together global media, social channels, and AI data so organizations can see the full picture behind reputation, campaigns, competitors, and market narratives. Meltwater supports media intelligence for tracking global coverage in real time and turning headlines into insight. Its social listening capabilities help teams capture conversations, analyze sentiment, and spot shifts before they affect the brand. AI Visibility Tracking helps organizations understand how AI platforms portray their brand and influence discovery. Media relations tools help PR teams find journalists, personalize outreach, distribute messages, and prove communications impact. Influencer marketing capabilities help teams identify creators, manage partnerships, and measure results. Meltwater AI powers workflows across the platform by filtering data, generating summaries, detecting emerging risks, producing alerts, and turning signals into ready-to-share insights. Reporting and analytics help teams connect coverage, conversations, campaign activity, competitor signals, reach, impressions, engagement, and outcomes into credible stories for leadership. The platform supports more than 240 languages, ingests more than 1.3 billion documents daily, and delivers more than one million alerts daily for organizations worldwide. By combining media intelligence, social listening, AI visibility tracking, PR reporting, influencer marketing, automated alerts, executive dashboards, and AI-powered analysis, Meltwater helps teams guide decisions and prove impact.

Media

Media

Integrations Supported

Facebook
Instagram
X (Twitter)

Integrations Supported

Videoma Intelion
Audiense
Caliber
Data Virtuality
Desktop.com
Infodesk
Intelligence2day
Netino
Rippling
Semeon Analytics
Supermetrics

API Availability

API Availability

Pricing Information

$49 per month

Pricing Information

Meltwater does not use a fixed public price list. Pricing depends on your team’s needs, coverage requirements, and contract terms.

Indicative ranges start from $10,000/year for Starter, $25,000/year for Pro, and $130,000/year for Enterprise. Final quotes vary by setup. Prices are in $USD.

Supported Platforms

SaaS

Supported Platforms

SaaS
Windows
Mac

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Union Metrics

Date Founded

2008

Company Location

United States

Company Website

unionmetrics.com

Company Facts

Organization Name

Meltwater Group

Date Founded

2001

Company Location

San Francisco

Company Website

www.meltwater.com

Categories and Features

Categories and Features

AI Review Management

Not specified

Audience Intelligence

Not specified

Blogger Outreach

Not specified

Brand Monitoring

Not specified

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

PR Analytics

Not specified

Public Relations

Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder

Reputation Management

Social Media Metrics
Social Media Monitoring

Social Listening

Not specified

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Multi-Channel Data Collection

Social Media Management

Brand Tracking
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Post Scheduling

Social Media Monitoring

Competitive Analysis
Dashboard
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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