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What is Viable?

In the past, our approach to analyzing qualitative data required extensive manual effort and was quite time-consuming. However, with the advent of AI technology, we can now seamlessly identify key insights. Rather than relying solely on basic sentiment analysis, we provide a thorough weekly report that showcases the most important compliments, complaints, questions, and requests, all categorized by their volume and urgency. Each theme we uncover not only monitors changes over time but also presents a comprehensive summary, urgency rating, pertinent product sub-themes, user demographics, and further insights. This adaptable tool can be utilized across diverse sources, including sales call transcripts, customer support interactions, market research, employee feedback, and more. Importantly, our platform supports an unlimited number of users and integrations at all pricing tiers, making it accessible for organizations of any size. To initiate the process, you simply need a minimum of 500 data points. Each section of the report provides insights into the individuals involved in those conversations, ensuring a personalized approach. The AI harnesses customer attributes and metadata to conduct thorough analyses, delivering recommendations based on factors such as NPS scores, customer segments, geographic locations, and more, reflecting the analytical prowess of a human expert. This evolution not only simplifies our workflows but also deepens our comprehension of customer feedback in ways that were previously impossible. Moreover, this advancement fosters a more data-driven decision-making process, enabling businesses to respond more effectively to customer needs.

What is Merkle GenCX?

By leveraging Merkle's vast data assets and sophisticated proprietary knowledge frameworks, GenCX enables brands to cultivate more profound relationships with their customers, enhancing their insights into interactions, behaviors, and sentiments. Collaborating with GenCX allows brands to swiftly and reliably access expert guidance, facilitating the design and implementation of exceptional customer experiences that draw on insights from both their own data and broader trends across the entire US population. Our consulting services are designed to transform customer experiences through a variety of interactions, with a strong focus on technology as a key driver of change. We help organizations identify innovative opportunities within their products and services, develop effective strategies for monetization and growth, and foster agility and organizational transformation, all of which are essential for adapting to swiftly changing customer expectations. In a landscape where customer demands continuously evolve, our ultimate objective is to empower brands to not only meet but also surpass the expectations of their clientele, ensuring lasting success and loyalty. By staying ahead of trends and leveraging comprehensive insights, brands can maintain a competitive edge and build enduring connections with their customers.

Media

Media

Integrations Supported

Canopy
Delighted
Front
GPT-4
Intercom
Nekton.ai
Pendo
Salesforce
SurveyMonkey
Typeform
Zapier
Zendesk

Integrations Supported

Canopy
Delighted
Front
GPT-4
Intercom
Nekton.ai
Pendo
Salesforce
SurveyMonkey
Typeform
Zapier
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

$600 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Viable

Date Founded

2020

Company Location

United States

Company Website

www.askviable.com

Company Facts

Organization Name

Merkle

Company Location

United States

Company Website

www.merkle.com/en/services/analytics-data-platforms/data-science-artificial-intelligence/gencx.html

Categories and Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Qualitative Data Analysis

Annotations
Collaboration
Data Visualization
Media Analytics
Mixed Methods Research
Multi-Language
Qualitative Comparative Analysis
Quantitative Content Analysis
Sentiment Analysis
Statistical Analysis
Text Analytics
User Research Analysis

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