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What is ViralGains?
Focus your advertising strategy on the customer in order to create memorable brand experiences that have a lasting impact. Customers, both current and prospective, are increasingly seeking personalized interactions, yet many advertising methods today prioritize impressions over enhancing customer satisfaction and achieving business objectives. By leveraging the ViralGains OdysseyTM platform, you can design advertising journeys that align with the customer's voice, taking into account their preferences, needs, and behaviors, which allows for the implementation of customized ads. This approach, centered around the customer, has proven effective, increasing brand trust by 2.3 times, doubling website traffic, and cutting down wasted impressions by 59%. It also aids in capturing market share by drawing customers away from competitors, building loyalty, encouraging repeat purchases, and fostering brand advocacy. Moreover, it generates heightened anticipation and enthusiasm leading up to events, shows, or product launches, while also facilitating the acquisition of new customers and driving sales growth. Additionally, it promotes engagement and education among target audiences, playing a vital role in enhancing brand perception during challenging times. By placing the customer at the forefront, you not only fulfill their expectations but also pave the way for sustainable business growth and success. Ultimately, this strategy can help create a meaningful connection between the customer and the brand, leading to long-term loyalty and advocacy.
What is Playmatic?
Playmatic functions as a specialized video-advertising platform tailored for content and news websites, offering an array of engaging tools including interactive features, micro-site integrations, pop-up notifications and buttons, surveys, embedded forms, checkout functionality, multi-tiered scenarios, and standard pre-roll ads. With a robust network of over 8,000 websites, it achieves more than 20 million impressions each day, highlighting its extensive reach. The platform's remarkable effectiveness is evident as videos created through its services are retained in memory 51% better than non-interactive ones, while engagement and brand interactions double, and purchase intent soars by eight times compared to conventional pre-rolls. Engage Video ads, or Engageroll, lead to conversions that can increase by as much as 30%, a striking 40% rise in brand awareness, and viewer engagement that is eight times greater than traditional non-interactive advertisements. In addition, Playmatic simplifies the production process, allowing any video to be converted into an interactive format, which results in a threefold improvement in return on investment and heightened brand recognition when compared to typical ads. This innovative methodology not only grabs the audience's attention but also cultivates stronger relationships between brands and their customers, showcasing the potential for transformative advertising experiences. By leveraging such advanced tools, companies can enhance their marketing strategies significantly.
Integrations Supported
Oracle Moat
Weborama
YouTube
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
ViralGains
Date Founded
2012
Company Location
United States
Company Website
www.viralgains.com
Company Facts
Organization Name
Playmatic
Company Location
Russia
Company Website
playmatic.video/
Categories and Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Categories and Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization