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What is WPLytic?

WPLytic is a self-hosted analytics solution designed specifically for WordPress, focusing on delivering fast performance while upholding strict privacy standards. By keeping all data on your own server, it eliminates the need for cookies and external scripts, thus fully complying with privacy regulations like GDPR, CCPA, and PECR. The plugin supports unlimited tracking of pageviews, sessions, custom events, and conversions without any caps, making it suitable for a wide range of websites, from e-commerce stores to marketing agencies and landing pages. Its customizable event and tag system allows users to track detailed user interactions such as clicks, purchases, and form submissions. What sets WPLytic apart is its AI-powered insights feature, which provides immediate, actionable answers about site traffic and user behavior. It also offers segmentation by user roles or behaviors, enabling more precise analytics tailored to specific audiences. Since it operates without cookies, there is no need for cookie consent banners, easing compliance burdens and improving visitor experience. WPLytic is a privacy-first alternative to Google Analytics that is built natively for the WordPress ecosystem, ensuring seamless integration. It empowers businesses and marketers to gain valuable insights without compromising on privacy or control. Overall, WPLytic is an excellent choice for WordPress users who want detailed analytics with total data ownership and compliance.

What is Userbird?

Userbird is a modern, all-in-one web analytics platform that serves as a privacy-first alternative to Google Analytics, helping businesses transform visitor data into actionable insights that drive conversion growth. The platform features real-time visitor tracking, detailed heatmaps, and advanced revenue tracking capabilities, allowing teams to visualize user behavior—including clicks, scrolls, and mouse movements—and optimize website performance effectively. Userbird automatically tracks every customer touchpoint, such as outbound links, form submissions, and file downloads, without any manual configuration, ensuring comprehensive coverage of user interactions. Its revenue tracking functionality connects sales data with user behavior, supporting multi-currency setups and enabling the measurement of custom conversion goals to better understand revenue drivers. Userbird’s privacy-first design eliminates cookies and IP address collection through innovative session anonymization, making cookie consent banners unnecessary and ensuring full GDPR compliance with data encrypted and hosted in the EU. Built for high performance, Userbird processes millions of events instantly using a scalable cloud infrastructure hosted on Cloudflare and Google BigQuery, providing lightning-fast analytics without affecting website speed. The platform includes advanced features such as UTM tag tracking, event tracking, scroll depth, and form tracking to deliver a comprehensive understanding of user engagement. Userbird also promises long-term data retention to help businesses analyze seasonal and yearly trends. With expert support available, businesses get assistance whenever needed to maximize their analytics success. Currently in free beta, Userbird invites companies to join and leverage powerful analytics tools to significantly improve conversion rates.

Media

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Media

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Integrations Supported

WordPress

Integrations Supported

API Availability

API Availability

Pricing Information

$99/year
Free Trial Offered?

Pricing Information

$9/month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

WPLytic

Date Founded

2022

Company Location

Romania

Company Website

wplytic.com

Company Facts

Organization Name

Userbird

Date Founded

2024

Company Location

United Kingdom

Company Website

userbird.com

Categories and Features

Web Analytics

Not specified

Categories and Features

Heatmap

Not specified

Web Analytics

Not specified

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