Ratings and Reviews 5 Ratings
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What is WebEngage?
WebEngage stands out as a premier marketing automation platform designed specifically for businesses-to-consumer (B2C) companies, enabling them to enhance user retention and boost their revenue streams. This cloud-based solution is user-friendly and facilitates seamless management of communication across various channels. Companies can engage their customers through SMS, email, mobile push notifications, web push notifications, on-site alerts, or in-app messaging. Additionally, WebEngage supports cross-device tracking, real-time segmentation, and advanced data personalization. With its innovative Journey Designer, businesses can efficiently craft intricate lifecycle campaigns tailored to their audiences. Overall, WebEngage empowers B2C companies to optimize their marketing efforts and achieve greater customer engagement.
What is Altcraft?
The Altcraft Platform serves as an omnichannel Customer Data Platform (CDP) that can be deployed either as private cloud software or on-premises.
Opting for on-premise installation enables businesses to customize the software according to their specific requirements, while the cloud version provides tiered pricing based on customer profiles.
**FEATURES**
- Gather comprehensive customer profiles that include a complete history of interactions.
- Support for multiple resource subscriptions, which encompass location and device data, as well as integration with CRM and SQL systems.
- Deliver 360-degree analytics on customer profiles.
**Automate Marketing Workflows**
- Manage customer journeys effectively with tools for A/B/n testing.
- Personalize content for targeted campaigns.
- Utilize both static and dynamic segmentation for better audience targeting.
- Track web and messaging events and enable transactional messaging.
- Benefit from an intuitive email builder that makes creating emails easy and efficient.
**Engage Through Digital Channels**
- Communicate with customers through various messengers and SMS marketing.
- Utilize rich mobile notifications and web push messages.
- Leverage banners, social media, and other custom channels for promotion.
- Create and manage forms for data collection.
**Real-Time Analytics**
- Set pixel goals for tracking conversions.
- Conduct cohort analysis to understand customer behavior over time.
- Generate audience growth reports to measure engagement.
- Visualize interactive conversion funnels for a clearer understanding of user journeys.
- Compile summary reports to evaluate performance effectively.
With its comprehensive suite of tools and features, the Altcraft Platform equips businesses with everything they need to enhance customer relationships and optimize marketing efforts.
Integrations Supported
Facebook
WhatsApp
Bitium
Caxita
Digia Engage
HubSpot CRM
Kaleyra
Mailchimp
Mailchimp Transactional Email (Mandrill)
Meritto
API Availability
API Availability
Has API
Pricing Information
Plans & Pricing
Solo Plan - (for 10k monthly active users)
Band Plan - (for 50k monthly active users)
ChoirPlan - (for 100K monthly active users)
Orchestra Plan ( for above 100K monthly active users),
contact WebEngage or visit: https://webengage.com/pricing/
Solo Plan - (for 10k monthly active users)
Band Plan - (for 50k monthly active users)
ChoirPlan - (for 100K monthly active users)
Orchestra Plan ( for above 100K monthly active users),
contact WebEngage or visit: https://webengage.com/pricing/
Pricing Information
$300/mo
On-Premise has:
Unlimited number of platform users.
Unlimited number of communications.
Unlimited number of subscribers.
Send a request to get the price list on the Cloud or On-Premise.
Unlimited number of platform users.
Unlimited number of communications.
Unlimited number of subscribers.
Send a request to get the price list on the Cloud or On-Premise.
Free Trial Offered?
Supported Platforms
SaaS
Supported Platforms
SaaS
On-Prem
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Online Training
On-Site Training
Company Facts
Organization Name
WebEngage
Date Founded
2011
Company Location
India
Company Website
webengage.com
Company Facts
Organization Name
Altcraft Platform
Date Founded
2015
Company Location
Russia
Company Website
www.altcraft.com/en/
Categories and Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Channel Management
Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Customer Journey Mapping Tools
Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates
Email Marketing
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Website Analytics
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Website Visitor Tracking
Mobile Marketing
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win
Push Notifications
A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications
SMS Marketing
2-Way Messaging
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win
Transactional Email
A/B Testing
Contact Database
Dynamic Content
Email Monitoring
Mailing List Management
Reporting/Analytics
Spam Check
Template Management
WhatsApp Marketing
API
Alerts
Autoresponder
Bulk Messaging
Campaign Management
Contact Management
Multi-Language Support
Reporting / Analytics
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Target Account Identification
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign
Customer Engagement
Analytics
Communication Management
Gamification
Customer Loyalty
Customer Activity Tracking
No-Card Loyalty System
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
Email Marketing
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Email Template Design
Not specified
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Website Visitor Tracking
Push Notifications
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications
SMS Marketing
Message Personalization
Reporting/Analytics