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What is WebTrak?

WebTrak™ significantly boosts the functionality of MarketWide™ by tracking a variety of website metrics, including the number of visitors, pages accessed, geographic locations, device types, operating systems, browsers, referral sources, and conversion rates. It meticulously captures website interaction data at two levels: by individual visitors and by specific pages, providing a detailed perspective on user sessions that may span multiple pages. This tool gathers and integrates engagement data in real-time into your marketing system, effectively combining both online and offline customer information. By offering such integration, WebTrak™ empowers you with essential insights that can lead to more informed strategic choices. Furthermore, to align with GDPR standards, it distinguishes between identifiable visitors and anonymous ones, thereby ensuring ethical data management practices. This two-tiered tracking system not only deepens the understanding of user behavior but also fine-tunes marketing strategies for enhanced outcomes. Overall, WebTrak™ serves as a critical asset for businesses aiming to leverage data for improved performance and customer engagement.

What is RecordTrak?

RecordTrak is recognized as the leading computerized inventory management solution specifically designed for retail music and record shops. This all-encompassing system merges both hardware and software to provide features like barcode scanning for CDs and various products, receipt generation, and cash drawer oversight. RecordTrak guarantees that retailers can maintain precise stock levels at all times through its real-time inventory updates. It is engineered to work seamlessly with SoundScan and accommodates EDI ordering from a variety of prominent music wholesalers and one-stop distributors. The software includes multiple modules, such as point of sale (POS), ordering, returns, video rentals, and comprehensive inventory oversight. Created by Trak Systems, RecordTrak has found success in over 500 stores globally, demonstrating its effectiveness and flexibility within the retail music sector. This extensive deployment underscores the software's dependability and its critical importance in contemporary retail operations. As more retailers seek robust solutions, RecordTrak continues to evolve to meet their changing needs.

Media

Media

Integrations Supported

MarketWide
SugarCRM

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

Windows

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

DSI

Company Location

United States

Company Website

www.dsimarketingservices.com/webtrak/

Company Facts

Organization Name

Trak Systems

Company Website

www.traksys.com

Categories and Features

Digital Analytics

Not specified

Web Analytics

Not specified

Categories and Features

Inventory Control

Cost Tracking
Item Management
Order Management
Reorder Management

Point of Sale

Electronic Signature
Multi-Location
Restaurant POS
Retail POS
Returns Management

Rental

Auto / Boat Rental
Inventory Management
Maintenance Management
Medical Equipment Rental

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FasTrak SoftWorks, Inc.