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What is WebTrak?

WebTrakâ„¢ significantly boosts the functionality of MarketWideâ„¢ by tracking a variety of website metrics, including the number of visitors, pages accessed, geographic locations, device types, operating systems, browsers, referral sources, and conversion rates. It meticulously captures website interaction data at two levels: by individual visitors and by specific pages, providing a detailed perspective on user sessions that may span multiple pages. This tool gathers and integrates engagement data in real-time into your marketing system, effectively combining both online and offline customer information. By offering such integration, WebTrakâ„¢ empowers you with essential insights that can lead to more informed strategic choices. Furthermore, to align with GDPR standards, it distinguishes between identifiable visitors and anonymous ones, thereby ensuring ethical data management practices. This two-tiered tracking system not only deepens the understanding of user behavior but also fine-tunes marketing strategies for enhanced outcomes. Overall, WebTrakâ„¢ serves as a critical asset for businesses aiming to leverage data for improved performance and customer engagement.

What is WebTrafficWatch?

WebTrafficWatch is an efficient analytics platform that directly connects to your Google Analytics 4 and Search Console data, delivering automatic weekly insights without requiring any manual effort. Once linked, it continuously tracks key metrics, such as users, sessions, conversions, events, clicks, impressions, click-through rates, and rankings. Each week, it utilizes a customized linear model to analyze your historical data, comparing the previous week’s performance against expected outcomes to uncover significant variances and highlight important trends. The analytical engine also accounts for differences between weekdays and weekends, refining the analysis by excluding anomalies, such as unexpected viral surges, to provide a clearer view of your fundamental performance. Reports generated are written in simple, accessible language to ensure clarity for all team members, while also including in-depth technical information like regression equations, R² values, and confidence intervals for users with a stronger analytical focus. This dual reporting strategy effectively caters to both casual users and data analysts, making it an invaluable resource for any team aiming to enhance their digital performance. Furthermore, WebTrafficWatch's ability to streamline the data interpretation process fosters a deeper understanding of your metrics across various expertise levels.

Media

Media

Integrations Supported

Google Analytics
Google Search Console
MarketWide
SugarCRM

Integrations Supported

Google Analytics
Google Search Console
MarketWide
SugarCRM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$29 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

DSI

Company Location

United States

Company Website

www.dsimarketingservices.com/webtrak/

Company Facts

Organization Name

WebTrafficWatch

Company Location

Austria

Company Website

webtrafficwatch.com

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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