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What is What the Shop?

When evaluating visits, direct your attention away from just sales figures and instead concentrate on analyzing conversion rates. Investigate traffic trends, paying close attention to fluctuations and the routes taken by visitors. Our platform is a crucial asset for your weekly sales discussions! Measure how your displays impact brand awareness by monitoring the count of unique contacts reached and the total number of exhibitions conducted, alongside your success in encouraging store visits, indicated by the number of individuals who entered the store after interacting with a display. Furthermore, compile detailed attendance data, including nearby foot traffic, total visitors to your designated area or specific points of interest, duration of stay, and heat maps. Shift from relying on assumptions to making data-informed decisions! By emphasizing these essential metrics, you can accurately calculate the return on investment for your marketing efforts. The dependability of our measurements has been validated by over 150,000 manual counts performed across various retail environments. Routine evaluations are carried out to maintain the accuracy of our metrics, enabling you to make strategic decisions that are supported by reliable data. This unwavering dedication to accuracy not only improves your marketing tactics but also leads to deeper customer engagement and loyalty. Ultimately, leveraging these insights will enhance your overall business performance.

What is Fullscreen Retail Analytics?

Harnessing cutting-edge technology and a flexible framework, Fullscreen Retail Analytics transforms basic location data into valuable and visually engaging insights. By utilizing Wi-Fi networks, indoor positioning systems, and device recognition, this platform produces real-time analytics that facilitate the counting, monitoring, and examination of shopper behavior and retail trends. Available as a Software as a Service (SaaS), it can be implemented either in the cloud or within a client's own infrastructure, featuring a decentralized design that revolves around a central hub distributing data to independent, scalable nodes at various locations. The solution promotes the integration of both web and mobile applications, beginning with shopping and loyalty programs that elevate the omnichannel experience, advancing to B2B sales and distribution frameworks, and culminating in sophisticated retail analytics tools that deliver in-depth analyses and actionable reports. This comprehensive methodology not only allows retailers to respond to shifting consumer behaviors but also enhances their overall strategic effectiveness, ultimately driving improved business outcomes. By adopting this innovative approach, retailers can stay ahead of market trends and better serve their customers' evolving needs.

Media

Media

Integrations Supported

Microsoft 365

Integrations Supported

Microsoft 365

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

What the Shop

Date Founded

2014

Company Location

France

Company Website

www.what-the-shop.com/analytics.php

Company Facts

Organization Name

Fullscreen Digital

Company Location

United States

Company Website

www.fullscreendigital.com/solutions/retail-and-ecommerce

Categories and Features

Categories and Features

Popular Alternatives

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