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What is WorkMagic?

WorkMagic gives brands a scientific approach to marketing measurement by combining geo-based incrementality tests, calibrated attribution, and advanced MMM into one streamlined platform. Its automated testing engine eliminates guesswork by revealing the true incremental impact of paid channels, creative variations, or campaign types across real markets. Each experiment feeds back into WorkMagic’s attribution model, ensuring the data reflects what actually drives sales—not what ad platforms claim. The system also accounts for halo effects across Amazon, retail, and wholesale, giving businesses a complete view of how marketing influences every revenue stream. With fast setup and Shopify-native tracking, brands can run tests without engineering teams or complex data pipelines. WorkMagic’s insights provide exact budget recommendations, optimal spend levels by channel, and clear direction for scaling winning campaigns. The MMM model, strengthened by incrementality data, predicts performance across scenarios and helps plan profitable ad investments. Brands gain a measurable increase in ROAS, MER, and efficiency within the first few weeks. The platform’s intuitive reporting breaks down both high-level patterns and granular channel-level insights. For brands navigating today’s fragmented measurement landscape, WorkMagic is the reliable system that ties experimentation, attribution, and forecasting together.

What is Omniconvert Commander?

Omniconvert Commander is a cloud-based tool tailored to boost eCommerce growth, particularly focusing on Shopify platforms. This innovative application amalgamates data from multiple sources such as Shopify, Meta, Google Ads, GA4, and Klaviyo, enabling users to pinpoint revenue opportunities while prioritizing True Profit over mere return on ad spend. Users can monitor their performance metrics, explore customer and product segments, design advertising materials, and create landing pages, emails, and experiments. Proposed modifications are systematically reviewed, and any beta workflows necessitate user approval prior to activation; at this stage, fully automated campaign execution remains unavailable. The target audience includes eCommerce brands alongside growth, marketing, and performance teams eager to collaboratively evaluate and respond to insights derived from their stores, campaigns, and customers. Currently in its beta phase, Commander is exclusively designed for Shopify, with continuous improvements anticipated as feedback from users is gathered and analyzed. As the platform evolves, it aims to provide even greater efficiency and capability for its users.

Media

Media

Integrations Supported

Shopify
Facebook
Instagram
LinkedIn
TikTok
X (Twitter)
YouTube

Integrations Supported

Shopify
Google Ads
Google Analytics
Gorgias
Klaviyo
Meta Ads
Omniconvert

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$0
Founding Free: $0, with 900 credits per month. Creator: $49/month; Growth: $199/month; Scale: $499/month. Unlimited pricing is custom. Paid plans are billed monthly through Shopify without a binding contract.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

WorkMagic

Date Founded

2023

Company Location

United States

Company Website

www.workmagic.io

Company Facts

Organization Name

Omniconvert

Date Founded

2013

Company Location

Romania

Company Website

www.omniconvert.com

Categories and Features

AI eCommerce

Not specified

eCommerce Marketing

Not specified

eCommerce Tools

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Marketing Planning

Not specified

Categories and Features

AI eCommerce

Not specified

AI Marketing

Not specified

eCommerce Analytics

Not specified

eCommerce Marketing

Not specified

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