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Ratings and Reviews 0 Ratings
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What is XMP?
XMP, developed by Mobvista, serves as the definitive tool for app marketers aiming to streamline their advertising across multiple channels. Featuring cross-channel media purchasing, comprehensive data analysis, and efficient bulk creative management, XMP simplifies campaign oversight on a worldwide scale, encompassing various media platforms and SDK ad networks. Additionally, the platform offers in-depth reporting and analytics, enabling marketers to monitor and assess performance across all channels effectively. This streamlined approach not only enhances efficiency but also empowers marketers to make informed decisions based on real-time data insights.
What is Axon?
Axon.ai, created by AppLovin, stands as a cutting-edge platform for advertising and customer acquisition, leveraging artificial intelligence to help businesses effectively target, engage, and convert users across a vast array of applications and media worldwide. This innovative platform serves as the foundation for Axon Ads Manager, an intuitive self-service interface that enables advertisers to set performance goals, such as return on ad spend or cost per action, while Axon’s advanced predictive AI evaluates potential impressions, devises bidding strategies, and automates real-time optimizations to improve campaign performance and outcomes. Furthermore, it supports a diverse range of ad formats, including captivating full-screen mobile videos and interactive experiences, and provides a suite of tools for campaign creation, management of creative assets, pixel tracking, as well as measurement and optimization. Consequently, teams can efficiently kick off and scale their user acquisition initiatives with minimal manual intervention. By simplifying these processes, Axon.ai not only enhances the advertising effectiveness of businesses but also positions them to thrive in a competitive landscape, ultimately driving sustained growth and engagement.
Integrations Supported
AppLovin
Facebook
Facebook Ads
Google Ads
Liftoff
Meta Ads
Mintegral
TikTok
TikTok Ads
Unity
Integrations Supported
AppLovin
Facebook
Facebook Ads
Google Ads
Liftoff
Meta Ads
Mintegral
TikTok
TikTok Ads
Unity
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Mobvista
Date Founded
2013
Company Location
Singapore
Company Website
xmp.mobvista.com
Company Facts
Organization Name
Axon
Company Location
United States
Company Website
axon.ai/
Categories and Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Creative Management
Billing & Invoicing
Client Management
Collaboration
File Sharing
Project Management
Task Management
Time Tracking
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions