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What is Xandr?

Xandr, a branch of Microsoft, operates as a global advertising company that provides a technology-driven platform enriched with data, designed to foster a marketplace for premium advertising. This cutting-edge platform is dedicated to optimizing returns for both advertisers and publishers, while steadfastly adhering to the ideals of an open marketplace and championing the global open web. Among the key products offered by Xandr are Invest DSP, Monetize SSP, and Curate, all of which enable advertisers to connect effectively with their desired audiences and assist publishers in boosting their revenue. With a strong worldwide presence, Xandr is strategically positioned as a vital partner for brands aiming to expand their international reach and enhance audience engagement. As the dynamics of digital advertising continue to shift, Xandr is determined to evolve its offerings in order to align with the ever-changing demands of the marketplace and ensure continued success for its clients. This adaptability reflects their commitment to innovation and excellence in the advertising sector.

What is Magnite?

Magnite is recognized as the leading independent platform for sell-side advertising in the world. We are dedicated to supporting your success across diverse channels and formats, customized to fit your unique requirements. Our strategy is distinctly collaborative; instead of competing with you, we partner with you, granting you full access to our advanced technology and knowledgeable teams who help you stay ahead in the market. With our extensive experience, we provide invaluable insights, while our independence guarantees that you receive impartial guidance without any hidden fees or obstacles, allowing your investments to yield greater returns. By collaborating with us, you benefit from our expansive global presence, strong brand protection, and sophisticated tools designed to connect you with your target audiences, regardless of their location. Magnite (NASDAQ: MGNI) combines the programmatic strengths of Rubicon Project with the streaming capabilities of Telaria, allowing publishers to effectively monetize their content across various platforms, such as desktop, mobile, audio, and connected TV. This all-encompassing approach ensures that content creators can fully realize their revenue potential while crafting engaging experiences for their audiences, ultimately fostering a thriving ecosystem for both advertisers and publishers alike.

Media

Media

Integrations Supported

Adloox
Amazon Transparent Ad Marketplace (TAM)
KNOREX XPO
Prebid
PubPower
The Moneytizer
152 Media
Adplorer
Celtra
DV Publisher Suite
FreeWheel Beeswax
Kochava
Meetrics
Proximic by Comscore
Qloo
Retargetly
Zuuvi

Integrations Supported

Adloox
Amazon Transparent Ad Marketplace (TAM)
KNOREX XPO
Prebid
PubPower
The Moneytizer
ASTRAD DSP
Mile
Placements.io

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

www.xandr.com

Company Facts

Organization Name

Magnite

Date Founded

2020

Company Location

United States

Company Website

www.magnite.com

Categories and Features

Categories and Features

Popular Alternatives

Popular Alternatives

HeadBidder Reviews & Ratings

HeadBidder

FM Labs LLC
5.0 out of 5 stars