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What is Xandr?

Xandr, a branch of Microsoft, operates as a global advertising company that provides a technology-driven platform enriched with data, designed to foster a marketplace for premium advertising. This cutting-edge platform is dedicated to optimizing returns for both advertisers and publishers, while steadfastly adhering to the ideals of an open marketplace and championing the global open web. Among the key products offered by Xandr are Invest DSP, Monetize SSP, and Curate, all of which enable advertisers to connect effectively with their desired audiences and assist publishers in boosting their revenue. With a strong worldwide presence, Xandr is strategically positioned as a vital partner for brands aiming to expand their international reach and enhance audience engagement. As the dynamics of digital advertising continue to shift, Xandr is determined to evolve its offerings in order to align with the ever-changing demands of the marketplace and ensure continued success for its clients. This adaptability reflects their commitment to innovation and excellence in the advertising sector.

What is Sharethrough?

Sharethrough delivers innovative programmatic display and video advertisements that seamlessly integrate while still standing out. We enable both publishers and marketers to effectively update their advertising methods to engage and maintain their target audiences. Our selection process for ad placements is meticulous, ensuring we find the most suitable locations for each advertisement. Once these optimal spots are identified, our technology springs into action, utilizing a Dynamic Ad Template that adapts the advertising message to harmonize with its environment, thereby maximizing performance. Our native advertisingâ„¢ solutions are expertly crafted to scale and connect with all demographic groups. For buyers looking to harness the advantages of native advertisingâ„¢ using their existing creative assets, Enhanced Ads provide an excellent alternative. When Sharethrough is chosen as a standard display or outstream source, your advertisements will automatically conform and optimize for peak performance. This ensures that every campaign achieves its full potential, engaging audiences in a meaningful way.

Media

Media

Integrations Supported

Amazon Transparent Ad Marketplace (TAM)
Bidtellect
DV Publisher Suite
FreeWheel Beeswax
Prebid
The Moneytizer
152 Media
Ad Reform
Eyeota
Factori
Kochava
Proximic by Comscore
ShareThis
Supermetrics
Yieldlab
Zuuvi
ad:personam

Integrations Supported

Amazon Transparent Ad Marketplace (TAM)
Bidtellect
DV Publisher Suite
FreeWheel Beeswax
Prebid
The Moneytizer
Amazon Unified Ad Marketplace (UAM)
Google Ad Manager

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

www.xandr.com

Company Facts

Organization Name

Sharethrough

Date Founded

2008

Company Location

United States

Company Website

www.sharethrough.com

Categories and Features

Categories and Features

Display Advertising

Not specified

Mobile Advertising

Not specified

Native Advertising

Not specified

Video Advertising

Not specified

Popular Alternatives

Popular Alternatives

Xandr Reviews & Ratings

Xandr

Microsoft
AdMaven Reviews & Ratings

AdMaven

4.8 out of 5 stars