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What is Xeno?

Maximizing revenue from your existing customer base necessitates a deep insight into your audience, enabling the creation of targeted campaigns across numerous channels at an accelerated pace. In the wake of the Covid pandemic, as traditional shoppers increasingly shift to online platforms, it becomes crucial to comprehend customer behaviors in both digital and physical spaces. Xeno’s Customer Data Platform (CDP) addresses this need by offering a holistic 360-degree perspective of your customers, merging information from e-commerce transactions, point-of-sale systems, loyalty initiatives, and customer feedback. By harnessing Xeno’s sophisticated AI capabilities, businesses can identify customers who are more likely to shop online or in-store, as well as those poised to buy specific advertised products, ultimately enhancing the conversion rates of your marketing efforts. This innovative approach enables you to maximize the revenue potential of each marketing initiative without the labor-intensive task of segment identification. Despite marketers' aspirations to run relevant campaigns seamlessly across various channels, many struggle with the complexity of this daily endeavor. Recognizing this challenge, we designed Xeno to help you effortlessly and effectively launch campaigns with pertinent messaging. Consequently, you can dedicate more time to expanding your business while maintaining meaningful engagement with your customers. In turn, this streamlined process leads to a more dynamic and responsive marketing strategy that adapts to the evolving needs of your clientele.

What is Actito?

Elevate the experiences of your customers and prospects at every stage of their journey by leveraging Actito's Activation Platform. Equipped with real-time personalization features and omnichannel marketing automation, Actito allows you to deliver the ideal message at just the right time and through the most suitable channels, ultimately enhancing conversion rates and fostering revenue growth. Consolidate all your data sources into a single, centralized repository to refine your engagement strategies while remaining compliant with GDPR regulations. Tailor your communications by using customers' names and providing them with personalized offers that are relevant and timely. The advanced Actito data model enables you to respond to customer preferences in a precise, intuitive manner, ensuring that interactions align with their chosen communication methods. Create bespoke marketing campaigns that address the individual needs of each customer, maintaining a continuous dialogue throughout your relationship. Don't hesitate to explore innovative ideas and launch imaginative campaigns that send a direct and personalized message at the most advantageous times. By adopting this approach, you will not only capture your audience's attention more effectively but also cultivate enduring loyalty and satisfaction that will benefit your brand in the long run. This commitment to understanding and responding to customer needs will set your business apart in a competitive landscape.

Media

Media

Integrations Supported

Cloud4Wi
Commanders Act
Facebook
Fresh Relevance
FuseCommander
Instagram
Pabbly Connect
Qlik Application Automation
Salesforce
TrustCommander
iRaiser Platform
tradeit

Integrations Supported

Cloud4Wi
Commanders Act
Facebook
Fresh Relevance
FuseCommander
Instagram
Pabbly Connect
Qlik Application Automation
Salesforce
TrustCommander
iRaiser Platform
tradeit

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$500.00/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Xeno

Date Founded

2015

Company Location

India

Company Website

getxeno.com

Company Facts

Organization Name

Actito

Date Founded

2000

Company Location

Belgium

Company Website

www.actito.com

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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