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HightouchYour data warehouse serves as the definitive source of truth for customer information. Hightouch facilitates the transfer of this data to the essential tools your business utilizes. This integration ensures that your sales, marketing, customer success, and customer service teams can gain a comprehensive 360-degree perspective of each customer through the platforms they trust. By removing the hassle of repetitive data requests, Hightouch transforms data warehouses into actionable insights. Enhanced data can significantly propel growth, allowing for personalized marketing strategies across diverse channels like email, push notifications, advertisements, and social media. With Hightouch, you won't have to depend on engineering resources to make continuous improvements. Optimized data can lead to increased revenue streams, enabling you to target potential leads with tailored Product Qualified Lead (PQL) or Marketing Qualified Lead (MQL) models. A singular customer view can be effectively integrated with your CRM, ensuring that better data contributes to reducing churn rates. Your customer success CRMs should reflect a thorough understanding of your clientele, utilizing customer data to pinpoint those at risk of disengagement. Every piece of information resides within your data warehouse, and while analytics is an important starting point, Hightouch elevates it by enabling you to leverage SQL for seamless data synchronization across any SaaS platform. This operational capability allows your teams to make data-driven decisions in real time, enhancing overall business performance.
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What is Xeno?
Maximizing revenue from your existing customer base necessitates a deep insight into your audience, enabling the creation of targeted campaigns across numerous channels at an accelerated pace. In the wake of the Covid pandemic, as traditional shoppers increasingly shift to online platforms, it becomes crucial to comprehend customer behaviors in both digital and physical spaces. Xeno’s Customer Data Platform (CDP) addresses this need by offering a holistic 360-degree perspective of your customers, merging information from e-commerce transactions, point-of-sale systems, loyalty initiatives, and customer feedback. By harnessing Xeno’s sophisticated AI capabilities, businesses can identify customers who are more likely to shop online or in-store, as well as those poised to buy specific advertised products, ultimately enhancing the conversion rates of your marketing efforts. This innovative approach enables you to maximize the revenue potential of each marketing initiative without the labor-intensive task of segment identification. Despite marketers' aspirations to run relevant campaigns seamlessly across various channels, many struggle with the complexity of this daily endeavor. Recognizing this challenge, we designed Xeno to help you effortlessly and effectively launch campaigns with pertinent messaging. Consequently, you can dedicate more time to expanding your business while maintaining meaningful engagement with your customers. In turn, this streamlined process leads to a more dynamic and responsive marketing strategy that adapts to the evolving needs of your clientele.
What is Actito?
Elevate the experiences of your customers and prospects at every stage of their journey by leveraging Actito's Activation Platform. Equipped with real-time personalization features and omnichannel marketing automation, Actito allows you to deliver the ideal message at just the right time and through the most suitable channels, ultimately enhancing conversion rates and fostering revenue growth. Consolidate all your data sources into a single, centralized repository to refine your engagement strategies while remaining compliant with GDPR regulations. Tailor your communications by using customers' names and providing them with personalized offers that are relevant and timely. The advanced Actito data model enables you to respond to customer preferences in a precise, intuitive manner, ensuring that interactions align with their chosen communication methods. Create bespoke marketing campaigns that address the individual needs of each customer, maintaining a continuous dialogue throughout your relationship. Don't hesitate to explore innovative ideas and launch imaginative campaigns that send a direct and personalized message at the most advantageous times. By adopting this approach, you will not only capture your audience's attention more effectively but also cultivate enduring loyalty and satisfaction that will benefit your brand in the long run. This commitment to understanding and responding to customer needs will set your business apart in a competitive landscape.
Integrations Supported
Cloud4Wi
Commanders Act
Facebook
Fresh Relevance
FuseCommander
Instagram
Pabbly Connect
Qlik Application Automation
Salesforce
TrustCommander
Integrations Supported
Cloud4Wi
Commanders Act
Facebook
Fresh Relevance
FuseCommander
Instagram
Pabbly Connect
Qlik Application Automation
Salesforce
TrustCommander
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$500.00/month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Xeno
Date Founded
2015
Company Location
India
Company Website
getxeno.com
Company Facts
Organization Name
Actito
Date Founded
2000
Company Location
Belgium
Company Website
www.actito.com
Categories and Features
Customer Loyalty
CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization