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What is Xeno?

Maximizing revenue from your existing customer base necessitates a deep insight into your audience, enabling the creation of targeted campaigns across numerous channels at an accelerated pace. In the wake of the Covid pandemic, as traditional shoppers increasingly shift to online platforms, it becomes crucial to comprehend customer behaviors in both digital and physical spaces. Xeno’s Customer Data Platform (CDP) addresses this need by offering a holistic 360-degree perspective of your customers, merging information from e-commerce transactions, point-of-sale systems, loyalty initiatives, and customer feedback. By harnessing Xeno’s sophisticated AI capabilities, businesses can identify customers who are more likely to shop online or in-store, as well as those poised to buy specific advertised products, ultimately enhancing the conversion rates of your marketing efforts. This innovative approach enables you to maximize the revenue potential of each marketing initiative without the labor-intensive task of segment identification. Despite marketers' aspirations to run relevant campaigns seamlessly across various channels, many struggle with the complexity of this daily endeavor. Recognizing this challenge, we designed Xeno to help you effortlessly and effectively launch campaigns with pertinent messaging. Consequently, you can dedicate more time to expanding your business while maintaining meaningful engagement with your customers. In turn, this streamlined process leads to a more dynamic and responsive marketing strategy that adapts to the evolving needs of your clientele.

What is Epsilon PeopleCloud?

Epsilon PeopleCloud stands as a privacy-centric platform, harnessing advanced AI technology and the most extensive data available in the market to personalize experiences for individuals, thereby improving outcomes for both consumers and brands alike. By utilizing Epsilon PeopleCloud, organizations can predict, activate, and validate their marketing strategies in unprecedented ways, cultivating deeper relationships that drive enhanced business performance. The platform seamlessly combines billions of intent signals from both online and offline sources through predictive AI, enabling a comprehensive understanding of each individual's preferences and facilitating the delivery of customized messages at optimal engagement moments. With its interconnected suite of products and consistent identifiers, you can effectively connect with people across multiple devices and channels, meeting the expectations for a cohesive experience. Real-time insights empower you to gain a detailed and reliable overview of your campaign's performance, which can be translated into valuable reports for your leadership team. Moreover, this holistic view of your marketing initiatives allows for a direct correlation between campaign results and the specific actions that prompted them, providing essential guidance for future marketing strategies. Ultimately, Epsilon PeopleCloud equips brands with the tools needed to build stronger connections with their target audiences while maximizing the effectiveness of their marketing efforts, ensuring long-term success in an ever-evolving landscape. In this way, businesses can not only thrive but also adapt to the changing demands of their customers.

Media

Media

Integrations Supported

Facebook
Instagram
OpsMavix
Pabbly Connect
Salesforce

Integrations Supported

Commanders Act
FuseCommander
Knak
SAP Store
Taxi for Email
TrustCommander
Vesta
Viewed

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Xeno

Date Founded

2015

Company Location

India

Company Website

getxeno.com

Company Facts

Organization Name

Epsilon

Company Location

United States

Company Website

www.epsilon.com/us/products-and-services/epsilon-peoplecloud

Categories and Features

Customer Loyalty

CRM
Customer Activity Tracking
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking

Marketing Automation

Not specified

Personalization

Not specified

Categories and Features

Customer Loyalty

Not specified

Identity Resolution

Not specified

Personalization

Not specified

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