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What is Yahoo DSP?

Remarkable technology with an expansive reach, along with tailored connections to customers, defines Yahoo DSP, offering the benefits of a closed ecosystem without the usual constraints. Step into your perfect answer; Yahoo DSP merges considerable scale, unique inventory, and specialized data, delivering the advantages of a walled garden while maintaining the freedom characteristic of an independent platform. Transform your television strategy and expand your audience engagement using our advanced TV solutions, conveniently available through Yahoo DSP. By utilizing these innovative tools, your marketing strategy can see a significant upgrade, allowing you to connect more effectively with your target audience.

What is WideOrbit?

WideOrbit provides media companies with the tools they need to streamline their business processes by making the sales journey more straightforward. This all-encompassing platform ties together every element of the workflow—from the initial sales pitches right through to the completion of payments, encompassing both digital advertising and upfront cash deals—thereby allowing users to tap into a wider marketplace. Enhance efficiency with solutions that consolidate all media buying and selling functions into a single, integrated system. Users can obtain crucial insights that aid in making well-informed business decisions by viewing their data from an integrated standpoint across various channels, markets, and platforms, including sales, finance, and external partners. By enabling strategic integrations that unify diverse demand sources, improve inventory management, and streamline workflows, WideOrbit enhances collaboration and operational effectiveness. In this way, WideOrbit empowers media firms to maximize their potential and adapt to the continuously changing industry environment, ensuring they stay competitive. As a result, organizations can thrive and respond proactively to emerging trends and market demands.

Media

Media

Integrations Supported

DV Publisher Suite
Placements.io
5X
AdGyde
AdStage
Beachfront
Brax
CorralData
Factori
FreeWheel Beeswax
Ikigai
Intuizi
Mozart Data
Nekton.ai
Proximic by Comscore
Retargetly
TheOptimizer.io
Uptempo
Yahoo Finance

Integrations Supported

DV Publisher Suite
Placements.io
Amagi

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Not specified

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

Yahoo

Date Founded

1994

Company Location

United States

Company Website

www.advertising.yahooinc.com/our-dsp

Company Facts

Organization Name

WideOrbit

Date Founded

1999

Company Location

United States

Company Website

www.wideorbit.com

Categories and Features

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Mobile Advertising

Not specified

Native Advertising

Not specified

OTT

Not specified

Video Advertising

Not specified

Categories and Features

Advertising Agency

Not specified

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

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